015: The 4 Core Strategic Principles Behind Every Successful Marketing Campaign


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Nov 01 2023 33 mins  

This month, Rob Twells is joined by Clare Taylor of Apricus Marketing as they discuss the four core strategic principles behind every successful marketing campaign.

Namely: Evaluate, Plan, Implement and Measure. We'll discover the importance of evaluating the market landscape, aligning objectives with business goals, crafting a diverse mix of targeted content, and measuring metrics to optimize results. Catch it now.