EP 116a - DEMYSTIFYING PERSONALISATION IN BANKING WITH ED MASLAVECKAS CEO OF BUD


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Nov 25 2024 28 mins   1
In this episode, Dave and Dharm interview Edward Maslaveckas, CEO and one of the founders of the fintech company Bud.

Ed discusses his background, the inception of Bud in 2015, and their initial failures and lessons learned while trying to build a financial product distribution platform akin to a 'money supermarket for millennials.'

He explains their challenges before open banking regulations, particularly with technology and data aggregation.

Fast forward to today, Bud enhances fintechs and banks by enriching customer transactional data through advanced data science and machine learning models, ensuring higher accuracy in understanding customer behaviours.

Ed also touches on Bud's expansion into the U.S. and the complexities of entering the market, emphasising their focus on providing services to mid-market banks and fintechs over big banks.

Additionally, Ed elaborates on the company's venture into AI-driven financial management tools and agentic models designed to oversee and automate customers' personal finances. By summarising their journey, key innovations, and future plans, Ed offers insights into how Bud remains a leader in fintech data solutions.