Nov 16 2024 30 mins 1
If you’re struggling to create new content for your website, consider this your permission to stop. More blog posts won’t help you stand out in search engine results; high-quality, evergreen articles updated regularly will.
In this episode of the Go Beyond Fundraising podcast, we talk with TJ Peeler, Director of User Experience, and Meredith Berents, a Digital and SEO Analyst, about how updating current content can help you build a stronger SEO strategy and bring more organic traffic to your site.
They discuss:
The value of comprehensive content
How to identify high-performing content through an audit
The online tools that can help you pinpoint your audience’s search intent
Practical steps for updating your content
When new content can be valuable
In this episode of the Go Beyond Fundraising podcast, we talk with TJ Peeler, Director of User Experience, and Meredith Berents, a Digital and SEO Analyst, about how updating current content can help you build a stronger SEO strategy and bring more organic traffic to your site.
They discuss:
The value of comprehensive content
How to identify high-performing content through an audit
The online tools that can help you pinpoint your audience’s search intent
Practical steps for updating your content
When new content can be valuable
