#17 Do You Over Apologise?


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Jan 26 2025 16 mins  

Apologising can be a strength, but many of us have developed a habit of over-apologising for things that don’t need it, like being busy, setting boundaries, or just existing as imperfect humans.
In this episode, Shelley explores the reasons behind this tendency, especially for women, and how it can undermine confidence and reinforce self-doubt.


With personal stories, practical examples, and actionable steps, Shelley helps you understand why over-apologising is so common, how societal conditioning plays a role, and what you can do to break free from this habit.


Questions to Reflect On After Listening to This Episode:



  1. How often do you apologise in a day? Are these apologies truly necessary?

  2. Are there specific situations or people that make you feel the need to apologise more frequently?

  3. Do you apologise as a way to avoid conflict, smooth things over, or meet others’ expectations?

  4. How could you reframe unnecessary apologies into gratitude or affirming statements?

  5. What would happen if you stopped apologising for being busy, prioritising yourself, or setting boundaries?


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WORK TOGETHER:


Are you ready to get out of your head and out of your own way? Are you determined to be more courageous and take the steps towards your goals?
Whether you're just starting out or a little further down the line but ready for the next level I can help!


Come join us in The She Is Courageous Collective NOW and lets start building your courageous mindset together 


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ABOUT SHELLEY


Hi 👋🏻 I’m Shelley, Business and Mindset Coach and Shelley Bosworth Coaching International and founder of The She Is Courageous Collective.


I am an ICF accredited Coach, with a passion for supporting women to understand themselves and their mindset, my absolute mission is to help as many women as possible to get out of their heads, out of their own way and achieve their true potential professionally and personally.


With a 25 year corporate career in senior multi function roles in well known UK retail and hospitality businesses, I absolutely understand the reality of life, my own story and experiences have been a rollercoaster but understanding my mindset has been the key to resiliently bouncing back, keeping going, building a 6 figure business in my 40’s and achieving goals I only dreamed of in my younger years


This is why I am so is passionate about helping you understand the power of your mindset so that you can take courageous action rather than simply wishing, hoping and berating yourself for not moving forward.


If you’re ready to master your mindset and get into massive momentum then you are in the right place!