Circularity.fm

Traditional reporting and accounting practices are designed for linear sales models. However, a circular product-as-a-service proposition requires a different logic and KPI.

In this episode, Jonas Bulach, Project Manager Product-as-a-Service at Swiss Home Appliance Manufacturer V-ZUG, explains how V-ZUG creates transparency about the business and handles accounting challenges.

This episode is the tenth in the series PaaS Decoded, 16 conversations about the fine details of product-as-a-service.

People
Jonas Bulach, Product Manager Product-as-a-Service, V-ZUG
https://www.linkedin.com/in/jonas-bulach-1b3728193/

Patrick Hypscher, Co-Founder of Green PO, Expert in Sustainable Business Models
https://www.linkedin.com/in/hypscher/

Chapters
00:00 Intro
02:26 Offering the whole prduct portfolio in a B2B2C service
03:50 KPI focussed on business case validation
06:37 Explaining the meaning of KPIs to respective stakeholders
09:26 Using the Standard Reporting
10:27 Defining the depreciation time
14:13 Posting logic of costs over time
15:52 Keeping the Balance Sheet Up to Date
18:07 Selling the business model internally
20:52 Credit risk is lower for the B2B model
21:28 Using IOT to predict maintenance needs
22:22 The Competitive Advantage of the Manufacturer
29:00 It needs a good product, good service and financial resources
29:35 The time for more manufacturers to go circular

About V-ZUG
V-ZUG is a Swiss manufacturer of premium household appliances, established in 1913 and headquartered in Zug, Switzerland. The company specializes in high-quality kitchen and laundry appliances, emphasizing innovative technology, sustainability, and minimalist design.

Further Links
https://www.vzug.com
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Transcript**
See the episode page for the transcript: https://circularity.fm/v-zug-reporting-accounting-of-a-paas-model/