From 50% Attrition to Best Place to Work, Luke's MSP Success Story


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Feb 20 2025 72 mins   1

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👀 What if you lost half your support team in one year? For Luke Downing, that wasn’t just a hypothetical—it was his reality. But instead of accepting constant turnover as the norm, he built one of the best places to work in Virginia and turned his MSP into one of the most profitable in the Taylor Business Group.

Luke didn’t just fix his hiring problem—he transformed his MSP. Here are five major takeaways from our conversation:

✅ Retention Problems Are Expensive—Solve Them First – High turnover isn’t just a hassle—it’s a profit killer.
✅ Leadership is Harder Than Technology – Managing servers is easy—managing people is where the real challenge lies.
✅ Hire for Values, Train for Skills – The best hires aren’t always the most experienced.
✅ You Can’t Deliver World-Class Service on Budget Pricing – Luke had to rethink pricing and charge what his MSP was truly worth.
✅ Work-Life Balance Attracts (and Keeps) Top Talent

00:00 Intro – What if you lost half your team in a year?
01:45 - Starting an MSP and figuring out how to fix people problems.
30:12 - How he learned to attract the right people that fit their culture
37:23 - What Luke attributes to his company's growth: Peer Groups, improving pricing, and caring for people.
51:52 - What's the biggest challenge he's faced?
58:21 - MSP Titan Questions

👉 CONNECT MORE WITH:
Damien: https://www.linkedin.com/in/dstevens
Luke: https://www.linkedin.com/in/luke-downing-01b9955/

🎙 Listen on audio:
Apple Podcast: https://podcasts.apple.com/us/podcast/msp-mindset-with-damien-stevens/id1669572779
Spotify: https://open.spotify.com/show/5B1k3Z8qXBGBSCJeSScjBE?si=c5d185c306064520

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