Jeff Standridge - Building Lasting Business Relationships: Trust, Integrity, and Long-Term Success


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Jul 16 2024 57 mins  
In this episode, Jeff Standridge and Marcus Cauchi discuss the importance of a client-centred approach in business relationships. They emphasise prioritising relationship-building over immediate sales, focusing on finding lifetime customers, and avoiding high-pressure tactics that can lead to buyer's remorse.

The conversation highlights the value of delivering consistent, ethical practices and maintaining integrity, even in changing circumstances. They also touch on the importance of mentorship, continuous learning, and clear communication in leadership.

Standridge advises that leaders should be cautious with their words, as even casual comments can influence team actions. The episode concludes with a discussion on the significance of creating a culture of excellence and the role of continuous improvement in achieving long-term success.

Contact Jeff D. Standridge, Ed.D. | LinkedIn
Contact Marcus (Principled Selling®) Cauchi | LinkedIn

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