Welcome to the "Monetize Everything" Era of Content


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Dec 06 2024 22 mins   1

Josh and Lauren are back to regale us with tales of Thanksgiving and Black Friday (including one creator who made serious bank!) before diving into the headlines du jour. Up first: judging from TikTok Shop and a new beta on Facebook... are we about to enter the "monetize everything" era of content? Then, Cameo cozying up to creators and the Beast Games PR push begins.

Here are the main topics we covered this week:

Also, platforms are beginning to unleash their year-end reviews. Have you checked out your Spotify Wrapped? Well, now they have one for creators.

And YouTube, of course, has its own wrap-up. (Pour one out for Rewind.)


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