Jan 31 2025 29 mins
Getting enough quality offers out to prospects is one of the toughest metrics to hit in sales, especially when the competition is so strong. A big part of the problem is when the messaging doesn’t connect.
Tom Slocum reveals his strategy for creating compelling offers that consistently convert, using emotional drivers and strategic storytelling.
Learn how to align your messaging with audience values and core motivators, understand emotional drivers, and build a scalable messaging system that connects with your ICP. Nick will break down the core elements of effective offer creation and show you the specific frameworks he uses to create proposals that move deals forward.
You'll Learn:
- How to craft messaging that aligns with your prospect's core motivations and values
- Ways to identify your prospect’s emotional drivers and leverage them in your sales proposals
- How to build a repeatable framework for creating high-converting offers
The Speakers:
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