Building Confidence and Client Success: How this Small Gym Owner Mastered Onboarding and Her Programming Process for Growth with Shell Juno


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Oct 22 2024 61 mins  

Shell (aka Juno) co-runs a brick and mortar training studio with her husband, where she separately runs her own business in as a women's strength and conditioning trainer, and co-leads the UK branch of the kettlebell certification organisation, RKC.

In today's episode, we discuss the transformation Juno experienced once she designed a program for her small group clients and developed an official on-boarding process that took her business to feeling stressful and messy to simple, straightforward and dare we say... fun.

We also discuss:

  • How she stopped wasting her time with new inquiries that weren't a good fit
  • How she prevents herself from being ghosted by new inquiries
  • The structure of her small group classes + training app
  • The ins and outs of her on-boarding process for new clients
  • Why she doesn't feel bad charging her clients anymore

Our previous episode: listen here

Follow Shell on IG: @sell_juno
Website: https://juno-fitness.co.uk/