Feb 17 2025 42 mins
On this week's episode of the Why I Social Podcast, Chris speaks with Jenny Li Fowler, Director of Social Media Strategy at MIT. Jenny has spent nearly two decades in digital marketing with more than a decade in Higher Education. Her experience in working with organic social media led to her writing "Organic Social Media - How To Build Flourishing Online Communities".
Highlights of the discussion include:
- Building a career in Higher Education
- The power of community and organic social media
- The experience of writing and promoting a book
- Why working social media groups - work.
Learn why Jenny socials on this week's episode!
Jenny's Links:
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About our sponsor:
The National Institute for Social Media (NISM) empowers marketing professionals to elevate their social media expertise through industry-recognized certification. NISM provides comprehensive training designed to build confidence, credibility, and credentials while fostering a global community of practice and collaboration among social media professionals.
Learn more about how you can advance your career at https://nismonline.org/
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