Abundance in Action: Why Competition is a Myth in Pelvic Health


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Jan 08 2025 40 mins  

Worried about 'competitors' in your area? Struggling with keeping an abundance mindset? We've all been there - we want you feeling more confident and at-ease in your practice.

A scarcity mindset is understandable for business owners. In fact, we all experience it to some degree at some point in the business. But it's not a fun place to be!

A few signs you might be struggling with this:

  • Following (maybe a little obsessively) competitors online or thinking about what they are doing
  • Worried about who you can market to because someone has already been there
  • Concerned that you might hire someone who eventually leaves to start their own practice
  • Fear a patient might stop coming in if they see a chiropractor/acupuncturist/ortho PT as well

This scarcity mindset can drive bad decision, poison relationships, cause us to perseverate and steal the joy from our business.

Cultivating an abundance mindset is the antidote. In this 'sode we talk about how many people need our help, how our focus is best on expanding the pie instead of fighting for our own slice, and practical tips for leaning into an abundance mindset in 2025. Don't miss this one!

About Us

Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country.

Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 600+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them!

Get in Touch!

Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email ([email protected]).

Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!