EP 400 - Real Estate Year in Review: What Worked and Didn’t Work in 2024


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Dec 31 2024 39 mins   9

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The numbers don’t lie, but the lessons they teach might surprise you! This 2024 wrap-up episode dives into our key KPIs, including cost per deal and cost per lead, and what these metrics tell us about our business. We share which marketing methods have been the most effective, key lessons from challenges and big wins that refined our approach, and what changes we’re making in 2025. Tune in to hear what this year taught us about profitability, scaling a real estate business, and making money in the current market!

Topics discussed:

2024 KPIs: cost per deal and cost per lead (2:10)

Our best marketing channel and 2025 marketing strategies (4:26)

Challenges scaling locally vs. nationally (11:21)

What’s the best investment in 2025: wholesales or flips? (13:41)

Biggest lessons learned in 2024 (14:30)

Where to spend your time when scaling a real estate business (24:53)

Our favorite deals of the year (26:31)

2025 plans and goals (33:14)

Learn more about the Collecting Keys SCALE Community! https://collectingkeys.com/scale/

Check out the FREE Collecting Keys “Invest Anywhere” Guide to learn how to find deals in ANY MARKET Completely virtually (this is how we scaled to over a dozen markets)!
https://instantinvestor.collectingkeys.com/invest-anywhere

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This episode was produced by Podcast Boutique https://www.podcastboutique.com