EP. 113 The Power of Making Advocates and Enemies


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Feb 11 2025 49 mins  

In this episode of the Unstoppable Marketer podcast, hosts Trevor and Mark discuss the importance of disruption in marketing, using Melbourne Golf and Jason Day's controversial outfits as a case study. They explore how creating advocates and enemies through bold marketing strategies can lead to brand growth and industry disruption. They emphasize the need for e-commerce businesses to adapt and innovate in 2025 to stay competitive in an increasingly challenging market.

Please connect with Trevor on social media. You can find him anywhere @thetrevorcrump