If you get stuck when people ask you what you do, this episode is for you.
During this episode you get to hear me coach Pammy, a nurse coach, who was struggling with her niche and how to explain what she does.
In this episode you’ll discover:
- What potential clients need to hear before working with you
- What you should avoid talking about because it makes potential clients' eyes glaze over
- How to position any testing you may offer as a selling point
- A different way to think about offering prevention
Links/Resources mentioned on the show:
“5 Clients in 30 Days” Step-by-Step Action Plan