Jul 10 2023 40 mins
As Generative AI capabilities continue to improve, there are fundamental questions as to the role of AI in sales. How should sales teams leverage AI? Can AI ever be indistinguishable from human sales agents? Or will humans fundamentally always still be involved in interfacing with customers?
In this episode, Zack Kass, Former Head of GTM at OpenAI and Jake Saper, General Partner at Emergence Capital join Regal CEO, Alex Levin to discuss the ways in which AI will impact the role of sales reps.
Here are the key takeaways from our conversation:
- AI is progressing much faster than most people realize. But regulation will likely slow down the development and adoption of AI, in much the way driverless cars have been rolled out slowly to prevent business goals from resulting in negative outcomes.
- In the short to medium term, AI will be used as a means to augment existing sales professionals’ capabilities rather than to completely displace them.
- AI is a technology that will lift all boats. From the lowest performing sales reps to the rockstars, AI will be able to provide valuable coaching opportunities and unique sets due to the plethora of data it sits on top of.
AI is a massive technology trend that has the potential to fundamentally change all knowledge-based industries. However, the way it makes its impact will largely vary depending on industry, use case, and the role that humans have in the work.
In this episode you will learn:
- How quickly will AI be able to do the selling instead of a human?
- What are the limiting factors to AI being adopted across the industry?
- Is the proliferation of AI ultimately going to be good for customers?
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