Mar 05 2025 48 mins 2
In this episode, Lauren & Matt explore Lulu’s open source Print API. Don’t know what an API is? We’ve got you covered. We also talk through the value of personalized products and creative ways to use Lulu’s Print API to power your custom book business.
Dive Deeper
💡 Learn more about Lulu’s Print API
💡 Sponsor Magnet by Justin Moore
💡 Listen to These Episodes
- Ep #31 | Your 7-Step Guide to Building an Online Bookstore
- Ep #43 | Make Your Self-Published Books Stand Out with Custom Details
- Ep #58 | Creative Ways to Use Print-On-Demand to Support Your Business
💡 Read These Blog Posts
- Personalization at Scale: How Lulu’s API Enables Customized Printing
- Scaling Your Business with Custom Books Using the Print API
💡 Watch These Videos
- Webinar | The Business of Books: How To Use Lulu's Print API To Scale Your Business
- Lulu U | Selling Direct with a Print API
Sound Bites From This Episode
🎙️ [13:40] “This is not a new concept. What this is is a more evolved technology for how to create these kinds of products in a really cool way and also get even more personalized and even more creative with them.”
🎙️ [27:10] “You are trying to build personal relationships with your customers, with consumers. Consumers are more conscientious than they were in the past. They are looking for - whether they realize it or not - they are looking for a personalized relationship experience.”
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