Talk Copy to Me | Content + Copywriting Podcast

Are your marketing strategies stuck in 2024?

As we enter 2025, let's talk about the outdated marketing tactics that need to stay in the past. From aspirational marketing that feels tone-deaf during this moment of history to gatekeeping prices on your website, this episode examines why certain approaches aren't serving your business anymore.

Join me and my panel of expert guests as we explore what's working (and what's not) in today's marketing landscape. You'll discover how to build authentic connections with your audience, communicate your value clearly, and adapt your marketing strategy for success in 2025.

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EPISODE 146.
Read the show notes and view the full transcript here: https://erinollila.com/marketing-trends-to-stay-in-the-past/

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🥳 To celebrate the launch of the fourth season of Talk Copy to Me, we're doing FOUR short episodes this week 🥳
Join me, some of the guest experts from this episode, and some new voices back tomorrow to talk about marketing predictions for 2025.
I'll be back on Thursday and Friday with behind-the-scenes content. You can listen in on my 2024 year in review, as well as hear me break down my goals for 2025.

Thank you to the guest experts who contributed to this episode:

• Ami Williamson
• Hannah Plourde
• Becca Tracey
• Breanna Owen
• Samantha Burmeister
• Andrea Shah

Here's info on your host, Erin Ollila
Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.

When Erin’s not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.

Stay in touch with Erin Ollila, SEO website copywriter:
• Learn more about Erin’s VIP intensive options if you’d like to learn more about how you can hire her to help you with your marketing efforts
• Visit Erin's website to learn more about her business, services, and products
• Come chat with Erin on Threads, Instagram, or LinkedIn

Want to keep talking copy? Send me a text message!