The Marketing Megaphone

Jan 23 2023

The Marketing Megaphone Podcast artwork

Hosted by Christie Browning, owner of Content By Request, The Marketing Megaphone teaches a tactical approach to marketing methods and mindsets to help business owners and entrepreneurs of all kinds grow their audience. Like a megaphone, Christie is projecting new and timeless ideas on how you can increase relationships which in turn will increase revenues. With a strong belief in the power of giving before gaining, Christie helps business owners and entrepreneurs share their mission and message with the masses.

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Getting practical about productivity

Jan 23 2023 27 mins

Productivity is best defined as purposeful action. There's something different between being busy and being productive. Productivity comes with purposeful action and in this episode I am unpacking a few things I've learned after what was a crazy overwhelming and busy season in our business. Important things referenced in this episode: "Redeeming Your Time" by Jordan Raynor Connect

Why content matters most

Jan 13 2023 21 mins

You may or may not enjoy sitting down to create content, but for businesses today, it is a must! In this episode, I am sharing some ideas on reports, white papers and blog articles you can create to position yourself as an expert in the market place. I'm also giving you some reasons why this should be part of your marketing strategy if you're trying to create trust with your audien

Playing the SEO game

Jan 09 2023 20 mins

SEO is a hot-button topic. Ever since Google started opening its platform for ads, keywords, and other search parameters, businesses have been chasing after the top listing relative to their industries. Search Engine Optimization (SEO) seems to be cloaked in mystery. Google’s ever-changing algorithm leaves businesses frustrated in trying to manufacture ways to stay caught up in t

Picking the right social media platform for your business

Jan 02 2023 37 mins

75% of internet users flock to social media to research products and services. That’s over two billion potential consumers waiting to connect with you! And with more than 17 social media platforms available to reach your audience, you’ll want to be sure you’re everywhere they are. In the “good old days,” it might have been enough to create a Facebook page and think: “He

Determining your online brand

Jun 30 2022 31 mins

Did you know that online branding is a "thing?" And we're not just talking about social media... nor are we just talking about logos and color choices. This is the whole experience, the whole vibe and culture you are creating with your audience as they encounter your digital presence. While this includes social media, it also includes your website, email newsletters, podcasts and v

Facing a recession? Here's some marketing musts

Jun 10 2022 50 mins

I am not an economist, so when people start throwing words around like "recession" and "economic downturn," I get a little antsy. But putting my head in the sand isn't going to prevent it from happening and it sure won't help me weather the storm. I know that if I want to be a savvy business owner and one who's sharp and able to sustain economic fluctuations, I better learn from ot

10 steps to build your marketing plan

May 20 2022 37 mins

If a marketing plan is so vital to the success of your marketing efforts, then how the heck do we create one of these plans? I am so glad you asked! This episode is dedicated to helping you do just that. We'll share 10 questions you should answer... and the answers will be the building blocks of your marketing plan. Yep, 10 simple steps - well... maybe not simple. They will require

Marketing mindsets you should tap into

May 20 2022 29 mins

It doesn't take much for me to get on my soapbox when it comes to business strategy and marketing. But I really get lathered up when I see well-meaning business owners and leaders get gobbled up by marketing "professionals" that just want to sell them a "tool." In this episode, I am sharing some of our very own marketing mindsets and methodologies that we use in our business as wel

Policies & procedures for your marketing featuring Heather Lytle

May 20 2022 35 mins

This episode has it all --- laughter, wisdom, thought-provoking conversation. How is such an episode possible? Well, it's all because of my special guest, Heather Lytle, owner of Lytle Communications. Heather and I have a chat about what policies and procedures are important when it comes to your marketing. I know! It doesn't feel as if these two things go together, but believe me.

Testing the latest marketing trends

Mar 24 2022 36 mins

There are a ton of ideas and things you could do when it comes to your marketing. But... not all things suit or fit your business, your goals or your audience. So, how do you begin to test the latest marketing trends and ideas? How can you avoid getting overwhelmed by all the marketing options? In this episode of the Marketing Megaphone, host and marketing expert Christie Browning,