May 23 2019 52 mins 1
Today I’m joined by Matt Lerner, who is the founder and CEO of Startup Core Strengths. Matt has a long history of growth marketing, most prominently at Paypal and 500 Startups. Matt created and lead PayPal’s first website marketing team driving over 85% of PayPal’s small business acquisition and generating $67M over three years. Matt then became a partner at 500 Startups where he invested in 35 seed-stage companies and also set up and ran the "Distro Dojo" growth marketing program for their portfolio companies. In this episode we discuss the 5 core strengths a company needs to have and focus on to successfully grow their business based on Matts broad experience at 500 Startups.
