Episode 210 - The Top 3 Reasons to Say NO to a Potential Client


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Jul 28 2024 15 mins   1

Are you trying to convert every prospect you talk to into a client?

There are some clients you shouldn’t deal with. Today we talk about why and the three filters you should be applying to every client call you have.

I know most of my content is about converting as many leads as possible into paying clients so this week I thought I would briefly break away from that.

In this episode, you’ll learn…

  • The three reasons you should not accept a new client and why.

  • Why a large percentage of clients might think they need your help but they actually need something totally different.

  • Why saying no can benefit you in the medium to long term.

  • How to say no in a way that still serves your potential client.

Plus I share a few of my own examples where I have had clients who really wanted to work with me and why (and how) I politely said no.

This will be a very actionable episode for anyone who is speaking to potential clients.