Brandwidth On Demand

Feb 18 2025 200 ep. 21 mins 17
Brandwidth On Demand Podcast artwork

Every episode, radio's top hosts, PD's and media thought leaders share tips, tools, and tradecraft secrets on remaining relevant in our ever-evolving mediascape. Hosted by veteran manager and 2nd generation broadcaster David Martin and recovering radio programmer and author of "Brandwidth, America's Digital Branding Coach " Kipper McGee.

  Business
RSS feed Share
Copy RSS


Subscribe on Podcast Addict


Meet Jimmy Failla: From Cabbie to Comic to Network Radio’s Hottest Talk Star

Feb 18 2025 22 mins  
You can't break out by trying to fit in! That's the mantra we’re diving into today as we chat with the hilarious Jimmy Failla, who’s gone from New York City cab driver to comedian to comedy radio kingpin, middays on his network FOX Across America show...which has exploded onto another 10+ stations just since we recorded this interview!We’re talking all about how you have to b

Beyond Powerful: Valerie Geller’s Top Insights for Future-Proofing Your Media Career

Jan 26 2025 17 mins  
Want to secure YOUR career against the unknown? In this must-listen episode multi-media powerhouse and content guru Valerie Geller drops some serious knowledge bombs about adapting and excelling in today’s hyper-digital media frenzy. Fresh off finishing her third book, BEYOND POWERFUL RADIO: An Audio Communicator’s Guide to the Digital World , Valerie unearths some top techniqu

Sean Ross-Radio's Most Intriguing Stations of 2025

Jan 16 2025 19 mins  
Join us as Sean Ross, the renowned writer and editor behind "Ross on Radio," explores the radio industry’s path to thriving in 2025.Just in time for his annual Intriguing Stations column, discover how standout radio brands are redefining success with creative formats and localized engagement, from bilingual classics in Miami to innovative listener promotions worldwide. Sean also

Beyond the Infinite Dial: Edison's Larry Rosin Reveals 5 Must-Know Survival Moves

Nov 17 2024 19 mins  
This time we welcome Larry Rosin, President of Edison Research and a pioneer in media and consumer insights. With over three decades of experience, Larry has shaped the audio industry’s understanding of audience behavior through groundbreaking studies like The Infinite Dial and Share of Ear. These reports spotlight the rapid changes reshaping radio, podcasting, streaming, and dig

Crush It Now: Unlock Kelly Ford’s 5 Power Tips to Media Mastery

Sep 27 2024 19 mins  
Kelly Ford is making waves as the newly named Music Director and afternoon host at 103.1 The Wolf on Long Island and continues to connect with listeners across the country as host of the nationally syndicated Backstage Country. Known for her warm, authentic style, Kelly has built a remarkable career in country radio, beginning with a 20-year run at Denver’s legendary KYGO, which

Steve Goldstein says "Evolve NOW Or Fall Behind" – 5 Tips and 1 Warning

Sep 08 2024 22 mins  
Get ready for a deep dive into the future of audio with Steve Goldstein, founder of Amplifi Media and one of the most experienced voices in podcasting today. In this episode, Steve uncovers how the landscape of radio, TV, and print is shifting dramatically as on-demand platforms take center stage. Discover why younger audiences are moving away from traditional media and how you can

Engage And Retain: 5 Steps Revealed - David Moore, KSLX, Phoenix

Aug 18 2024 19 mins  
In this episode, David Moore, Brand and Content Director/Operations Manager for KSLX/KDKB/KAZG, Hubbard Radio Phoenix, shares insights from over three decades in radio. He discusses the essential skills needed to thrive in today’s rapidly evolving industry, the importance of staying "plugged in," and the evolving role of radio program managers. David also highlights the power of

AI and Radio: Tracy Johnson's 7 Tips and 1 Secret Weapon

Jul 28 2024 25 mins  
Legendary radio consultant Tracy Johnson joins hosts Dave Martin and Kipper McGee to share his insights on the critical need for radio to become more provocative and emotionally engaging. Tracy emphasizes the necessity for boldness and innovation, but addresses the challenge of balancing innovation with risk, urging stations to listen to and empower younger programmers -- and LISTE

Mike McVay’s Essential Must-Knows to Future-Proof Your Career

Jul 07 2024 23 mins  
In our 200th episode, we welcome back radio veteran Mike McVay, winner of the 2024 Giants of Broadcasting Award among many other accolades. Known for his programming excellence and industry insights, Mike shares his expertise on evolving leadership roles, integrating niche media, and revitalizing the listening experience. He discusses future challenges, innovative digital marketing

The Station Whose Name Says It All...with PRIDE! Meet KGAY's Brad Fuhr & Chris Shebel

Jun 12 2024 24 mins  
In honor of LGBTQ+ Pride Month, Brandwidth on Demand features Brad Fuhr, owner of KGAY Radio in Palm Springs, and Chris Schebel, KGAY's Program Director. KGAY Radio in Palm Springs, known for pride and inclusivity, integrates radio with digital content through the Gay Desert Guide. Brad and Chris share insights on creating a vibrant community hub, innovative audience engagement, an