Doing It Online : The Doable Online Marketing Podcast

Oct 22 2024 233 ep. 17 mins 54

Doing It Online : The Doable Online Marketing Podcast artwork

This is the Doing It Online Podcast with your host serial entrepreneur, 6 and 7 figure funnel strategist and super nerd, Kate McKibbin, where every week we’re here talking nerdy, and sharing the things that actually work to help you do what you do online, but better, easier and with a tonne more profit too.

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#232 - 7 Steps To Creating a 7-Figure Course

Oct 22 2024 11 mins

I’ve made my fair share of mistakes in business. I’m currently calling Hello Funnels ‘Business 3.2’, because for a long time, while I could get businesses quite quickly to the mid-6 figure mark, they would frustratingly stay stuck there for years. So I’d drop the business and start again - unfortunately, always ending up at that same point. I was forever asking mysel

#231 - 3 easy ideas to smash your end of year sales goal

Oct 15 2024 10 mins

Have you hit all of your business goals this year? If there are some things you’re still hoping to achieve before the year’s end, I’ve got some high-converting ideas you can implement to see a bump in sales and end the year with a bang. In this episode, I share four simple strategies that are fast to implement, yet super effective: Refresh and relaunch one of your online

#230 - How She Did It: How Summer hit reliable $10k months with a low ticket offer and no list

Oct 08 2024 18 mins

Funnels don’t work. I don’t have time to try and create one. Maybe if the launch actually works this time, I’ll get around to doing it. Does this sound like you? If you’ve been telling yourself this story for a while, like many of us business owners out there, it might be time to see it for what it really is—just a story! For most people running their own business

#229 - Is this why evergreen isn't working for you?

Oct 01 2024 9 mins

You nerded up. You stood up and did the big, scary thing. You created that funnel. But…it didn’t go as well as you hoped. Even after promoting your lead magnets and running ads, the sales came through at a frustrating trickle. We’ve all been there - especially as busy business owners who don’t necessarily have the time to perfectly optimise our funnels. When you feel

#228 - What the big names aren't telling you

Sep 24 2024 17 mins

Ever wondered what differentiates the huge successes of top-tier online businesses from the rest of the pack? It's not just luck or a massive ad budget; it's usually a mix of savvy strategies and behind-the-scenes tactics that most people never see. Luckily for you, I’m no good at keeping secrets! Today I'm sharing exclusive insights from our private podcast, The Secret F

#227 - The Iceberg Effect: The TRUTH behind those income claims posts

Sep 17 2024 15 mins

You know those big names you follow online, the ones with the impressive income claims and mind-blowing success stories? Ever sensed that there's more beneath the surface? You’re absolutely right. The truth is, the real magic happens with the strategies you don't see – the ones running quietly behind the scenes, often making up 30 to 40, even up to 60%, of the successful reven

#226 - Email Marketing 101

Sep 10 2024 17 mins

Ah, the magical world of email marketing. It can be a confusing space to navigate, especially when the rules seem to be constantly changing. Naturally, I get asked a lot of questions about how to approach it and the best practices for increasing engagement with our email list. Today, I’m doing a quick Q&A with the most common questions I get, so you can start to apply

#225 - The simple ad campaign that gets a 21x ROI with Zach Spuckler

Sep 03 2024 26 mins

We love seeing crazy ROIs roll in for our clients. Even more if they’re the result of a very simple ad campaign. For Zach Spuckler, the strategies he implemented from our Weightless Magic Program achieved some seriously impressive numbers - we’re talking a 21x ROI. Zach is an internet OG and founder of Heart, Soul & Hustle, a marketing company that turns course crea

#224 - How to make MORE sales (faster) from your email list - with Kennedy from Email Marketing Heroes

Aug 27 2024 38 mins

The way we consume things is changing. We’re so distracted and overwhelmed as a society, that even the way TV is produced is different. For example, producers like Netflix are developing shows to cater to two screens: the TV, and the phone in our hand we’re scrolling through as we watch. If this kind of behaviour is true across all mediums, what do we do to keep our aud

#223 - 7 Questions To A Sold-Out Offer (Everytime)

Aug 20 2024 16 mins

Too often, making a sale feels like trying to get blood from a stone. You’ve poured your heart, soul, time and money into creating your offer, but when it comes to launch time, the sales count leaves a lot to be desired. So what can we do to make sure our offer not only sells, but sells OUT every single time? The answer: you need to create a “hells yes” offer. This me