54: Cookbook Ideas: Where it all begins [re-release]
Feb 19 2025
44 mins
Molly, Kristin, Kate and Andrea talk about the idea behind the cookbook. After sharing some shelved ideas of their own, they workshop submissions from listeners to highlight considerations on topic, marketability, expertise and "the hook" for each premise. They brainstorm and discuss structural considerations, format, audience appeal and comp titles to give listeners insights into