Experience means business

Aug 07 2024 25 ep. 22 mins 2
Experience means business Podcast artwork

Want to get the inside scoop on all-things digital experience? Getting ready to embark on a digital transformation journey? Looking to mature your digital capabilities? You’re in the right place. “Experience Means business” is a podcast by Adobe Professional Services thought leaders, aimed at business leaders, marketers, CX professionals, IT and digital practitioners who want to tap into the power of digital to deliver best-in-class customer experiences. Subscribe to explore how technology can enable and accelerate transformation, and hear from experts about their first-hand experience, proven strategies, unique best practices, and actionable insights that you can apply to take your organization’s digital practice to the next level. 
Please feel free to contact us with any questions you may have via [email protected]. We'll get back to you as soon as possible! 

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Scaling Experience Delivery at Danone with a strong Content Supply Chain

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In this episode, our guest speaker, Danone's Global Head of Content and Media, Vianney Baron, joins Elodie Marcel, Group Senior Technical Account Manager at Adobe, to discuss their latest digital marketing initiatives and the role of content management in scaling experiences. Learn how leveraging a single DAM solution improves content reusability and velocity and helps in finding t

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Demystifying GenAI: Part 2

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Driving business growth with orchestration at scale

Mar 20 2024 22 mins  
In this episode our guest speaker HDFC Bank’s Ravi Santhanam, Group Head, CMO, and Head - Direct to Consumer Business, talks to Meera Nair, Senior Customer Success Manager at Adobe on reimagining the bank’s marketing strategy to align with the latest ‘buzz’ of orchestration at scale. Learn how they established the D2C approach in banking, scaled technology across sales, ser

Realising Value in Digital Transformation - Part 2 Adoption

Mar 12 2024 25 mins  
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Demystifying GenAI: Part 1

Feb 07 2024 24 mins  
Experience means business kicks off 2024 with a discourse on one of the most trending and game-changing capabilities: GenAI. In this first episode of the series, Elliott Wiener, Principal Product Marketing Manager, is joined by Ash King - Director, GenAI Consulting, and Jason Dausey – Director, AEM Solution Architecture, to bring us up to speed with the evolution of GenAI. Get an

Realising Value in Digital Transformation - Part 1 Foundations

Oct 25 2023 28 mins  
'Experience means business' is back with yet another hot topic for transforming businesses: value realisation. First up, we have Rachel Brennan, Senior Group Manager; Linda Bouneb, Principal Business Consultant; and Vinesh Chauhan, Senior Business Consultant, joining Frances Williams, Digital Impact Manager, to discuss how organisations can lay the foundation for value realisation.

Decoding the Content Supply Chain: Part 3

Aug 28 2023 25 mins  
In our final episode on the Content Supply Chain, Adobe experts Doug Kincade, Principal Digital Strategist; Julian Bagdahn, Principal Solution Architect; Kathryn Brown, Senior Business Architect; and Elliot Wiener, Principal Product Marketing Manager, are back, along with Business Architect Ann-Katrin Rosa, to break down the term 'value' in content supply chain optimization. Find o

Decoding the Content Supply Chain: Part 2

Aug 21 2023 24 mins  
In our next episode on Content Supply Chain, Julian Bagdahn, Principal Solution Architect, Kathryn Brown, Senior Business Architect, and Elliott Wiener, Principal Product Marketing Manager answer where and how organizations can begin their content supply chain optimization journey. Tune in for insights on the readiness approach and change management process and learn how Adobe Prof

Decoding the Content Supply Chain: Part 1

Aug 14 2023 24 mins  
In this much-awaited episode, Douglas Kincade, Principal Digital Strategist, Liz Pompe, Solution Services Architect, Jason Dausey, Director AEM Solution Architecture and Elliot Wiener, Principal Product Marketing Manager discuss the season's hot topic—Content Supply Chain—what it is, and why now is the right time to implement it. Join us for insights on changing customer expect