Martial Arts Media™ Business Podcast

Nov 12 2024 152 ep. 29 mins 553
Martial Arts Media™ Business Podcast artwork

Tune in as George Fourie from Martial Arts Media™ covers Marketing Tips and Strategies for Martial Arts Business and School Owners. Get modern ideas from the digital world for lead generation and retention. Guest interviews with successful industry experts.

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153 - Increasing Your Martial Arts Students Value By $1,068 Annually

Nov 12 2024 41 mins  
In this Martial Arts Media™ Business Podcast I took Michele Ciampa from Shotokan Karate Club Tasmania through The Price Amplifier which boosted his student value by 52%.  IN THIS EPISODE:How a simple, weekly social media post became the primary driver of student enrollment for a growing martial arts club.A surprising shift in pricing structure that could more than doubl

152 - [Martial Arts Business Case Study] From 30 - 170 Students In 14 Months While Running A Music School

Oct 08 2024 49 mins  
In this martial arts business case study, Evan and Erica share how they scaled their martial arts school from 30 to 170 members, boosting monthly recurring revenue by $10,000. IN THIS EPISODE:A unique perspective of Evan and Erica on the connection between music and martial artsThe business relationship when it comes to their martial arts schoolProblems that Evan and Erica fac

151 – From Cheap To Premium: The Poison Of Low Pricing In Martial Arts

Sep 02 2024 17 mins  
Breaking down the price barrier: Are your martial arts tuition fees simply too cheap? Are you undervaluing your classes? There’s poison in the pricing, and it might not be what you think.IN THIS EPISODE:The stigma surrounding martial arts schools that charge premium pricesThe Myth of the "McDojo" label often given to successful martial arts schools Overcoming the mindset blo

150 – George Fourie: From Life Lessons To Founding Martial Arts Media™

Jun 16 2024 106 mins  
The tables turn as the interviewer becomes the interviewee: George Fourie shares his life experiences and journey through marketing and martial arts on the Kyl Reber Podcast.IN THIS EPISODE:George's journey from studying computer programming to selling computers, working on a cruise ship, and eventually starting Martial Arts Media™The story behind George's most impactful $37 sale

149 – What Happens When All Your Martial Arts Leads Are “Tire-Kickers”

Mar 25 2024 12 mins  
If you’re running Facebook ads and all your martial arts leads are tire-kickers, your problem might be two-fold. Here’s the fix.IN THIS EPISODE:What’s potentially causing the wrong quality of martial arts leadsThe pitfall of labeling your martial arts prospects as tire-kickersHow better Facebook ads attract better martial arts prospectsFixing low-quality martial arts leads wi

148 – 3 Ways To Increase Your Show-Up Rate For Martial Arts Trial Appointments

Mar 11 2024 11 mins  
Here’s how using an irresistible martial arts offer can almost completely squash your no-show rate for martial arts trial appointments.IN THIS EPISODE, YOU WILL LEARN: Adding a human touch to automated messages with martial arts prospects How to write a successful follow-up email sequenceComparing free and paid martial arts trialsUsing high-converting landing pages when

147 - Buzz Durkin: The Martial Arts Master For Lifetime Student Value

Jan 07 2024 40 mins  
Discover how Buzz Durkin, the headmaster of Uechiryu Karate, effortlessly keeps martial arts students for as long as 52 years. IN THIS EPISODE, YOU WILL LEARN: Internal marketing – a strategy used by Buzz Durkin to attract new studentsCommunity building within a martial arts schoolTeaching beyond physical skills and the importance of using the physical curriculumWhat is

146 - The Partners Intensive: A Deep Dive into Australia's Premier Martial Arts Business Event

Oct 01 2023 18 mins  
George Fourie explores the highlights and game-changing strategies shared from the Partners Intensive - a live martial arts business event held on the Sunshine Coast, Australia. IN THIS EPISODE:What Was Covered At The Partners Intensive: A Premium Martial Arts Business EventThe 1 Thing That All Martial Arts Business Owners DesireWhat’s Special About Hosting Martial Arts Business

145 – How Kyl Reber’s Martial Arts School Serves 370+ Members – All Through Referrals

Aug 06 2023 54 mins  
Kyl Reber shares his secrets to 27 years of successful growth in his martial arts business, driven by the power of organic marketing through word-of-mouth referrals.IN THIS EPISODE:How Kyl grew his martial arts business through organic marketing, primarily via word-of-mouth referralsThe link between Imposter Syndrome and martial arts studio’s pricing strategiesWhy martial arts sc

144 – Building A Strong Martial Arts Community: Insights From Professional Fighter And Gym Owner Damien Brown

May 24 2023 42 mins  
Damien Brown, a UFC fighter-turned-gym owner, shares his journey of transitioning from the octagon to entrepreneurship. He reveals his secrets to success in both the fighting world and the martial arts business realm.IN THIS EPISODE:Damien Brown's journey from a UFC fighter and military man to a martial arts business ownerBase Training Centre’s most successful marketing strategy