Mornings with Mayesh

NOTE: The video replay is best for this episode due to all the visuals. Join Yvonne with special guests Joey Azout, President of Alexandra Farms, and David Dahlson, our very own flower specialist. In this episode, you will discover: ✨ Popular Alexandra Farms varieties ✨ Joey's personal favorites ✨ Care & handling tips ✨ Exclusive Mayesh customer promotion Let us know what

Dive into our conversation with Erice McNeff of Everboom Floral Design, where we unpack: - Transitioning from weddings to brand collaborations - Pricing strategies that value your work - Navigating "exposure" opportunities - Building a killer portfolio Whether you're a seasoned florist or just starting out, this episode is packed with game-changing insights for your floral design c

NOTE: this episode is best enjoyed via our video replay so that you can see all of the roses. Join host Yvonne Ashton and special guest David Dahlson as they showcase breathtaking new flower varieties from Rosaprima and Floraprima. Discover stunning roses, spray roses, ranunculus, and anemones that are revolutionizing the floral industry. Perfect for florists, designers, and flowe

In this episode of Mornings with Mayesh, host Yvonne Ashton welcomes Lyn Graves, President of the North Carolina State Florist Association (NCSFA), for an eye-opening discussion about the often-overlooked powerhouse of the floral industry: state floral associations. Lyn unpacks the treasure trove of benefits these organizations offer, from skill-building programs to invaluable netw

Welcome to the replay of our latest Mornings with Mayesh episode, where Yvonne Ashton, our Director of Marketing, delves into the heart of the floral industry to bring you inspiring stories and innovative ideas. If you missed our live session, you're in for a treat! In this episode, we had the pleasure of hosting Madison Lee and Thalia Esparza from Flowers For Dreams, a company tha

In this exciting episode, Yvonne Ashton sits down with Jazmin Albarran, MBA, the Executive Director of Seed Your Future (SYF), for an in-depth conversation about inspiring the next generation of plant and flower professionals. Discover the incredible work SYF is doing to promote horticulture and expand career opportunities in the field. Jazmin shares valuable insights on: 🌱 The

In this week's episode, host Yvonne Ashton sits down with Becky Hillis, the Creative Director of Accent Decor, for an enlightening conversation about the latest trends in floral hardgoods and what the future holds for the industry. Accent Decor has been a leading innovator in the floral world, consistently setting trends with their exquisite ceramics, glassware, and event pieces. B

Angelina Prikhodko, the owner of Fleur Studio, offers valuable advice and insights for running a successful retail flower shop. From the importance of building a strong relationship with a sales rep to the significance of branding and niche, Angelina shares her experiences and lessons learned. She also discusses her plans for the future, including opening a second Fleur Studio loca

Join us in this captivating episode of Mornings with Mayesh, where Yvonne Ashton is joined by David Dahlson, Amy Balsters, and Joey Azout from Alexandra Farms to delve into the enchanting world of garden roses. Gain valuable insights into the meticulous care and cultivation of these exquisite blooms, discover their favorite varieties, tips for weddings & events, and get a sneak pee

Abby has taken our sustainability conversation to another level while taking on topics of sustainability within retail and sympathy design. I’m excited to be able to dive in deeper with her while discussing the importance of profitability, imposter syndrome, barriers to sustainable practices for the average florist, and more! Visit our blog for the transcript and video replay: ht