The Business of Talent

Jan 28 2025 124 ep. 52 mins 288
The Business of Talent Podcast artwork

The Business of Talent podcast dives into the creator economy and the rapidly evolving media, entertainment, and digital landscape. Each episode examines how talent—from musicians and athletes to content creators and executives—transforms businesses and influences traditional sectors. With insights on strategies and innovations, it highlights the future of talent-driven enterprises. Hosted by industry veterans, the podcast combines practical experience with a forward-looking view, offering listeners a unique perspective on the dynamic world of media and business.

  Business
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Caleb Simpson’s Journey to 13M+ Followers

Jan 28 2025 60 mins  
In the first episode of the Business of Talent Podcast, hosts Jordan and Sam are joined by special guest Caleb Simpson. Caleb is widely recognized as the 'apartment guy' with over 13M followers across TikTok, Instagram, and YouTube. Caleb shares insights from his journey from a tennis trainer to a viral content creator, discussing the nuances of working with brands, leveraging diff

Music Business Podcast Season 2???

Jan 25 2025 26 mins  
We’re back! Join Sam Hysell & Jordan Chude Williams as they return after a hiatus with a special announcement… The Music Business Podcast is coming back with Season 2, The Business of Talent.Catch up with the hosts as they reflect on what’s happened in the past couple of years and dive into what’s coming with Season 2. Get ready for weekly episodes, which include guest inte

Season 1 Finale!

Aug 22 2021 2 mins  
After 124 episodes, we are switching it up. We're putting a nice, big red bow on Season 1. Thank you all so much for the incredible support over the past 2 years and we are so so thankful for the amazing community that now surrounds the podcast and everything it stands for.This is our opportunity to reimagine and continue to level up how we operate, the conversations we have, the p

Using the Blog Era to Win in 2021 with Co-Founder of Closed Sessions Alexander Fruchter

Aug 13 2021 54 mins  
On this episode of the Music Business Podcast, we invite Alexander Fruchter aka DJ RTC. Born and raised in Chicago's Hyde Park neighborhood, he has been a mainstay in Chicago’s Hip Hop community as a DJ, journalist, and label owner for close to 20 years. Fruchter is the founder of the significant underground Hip Hop blog rubyhornet, an accomplished DJ, and an Associate Professor

Providing Day One Support to Songwriters with VP, Creative, at BMI New York, Samantha Cox

Jul 23 2021 42 mins  
This week we talked with Vice President, Creative, BMI New York, Samantha Cox. Samantha is responsible for overseeing the Pop, Rock and Indie team based in BMI’s New York office. She is also responsible for scouting and signing new songwriters and publishers, and maintaining relationships with existing BMI affiliates worldwide. Cox has additionally launched several successfu

Building an International Non-Profit in Music with shesaid.so Founder + CEO Andreea Magdalina

Jul 15 2021 50 mins  
On today's episode of the Music Business Podcast, we interview shesaid.so Founder and Partnership Strategist Andreea Magdalina. Andreea is an experienced speaker on topics such as music and brand partnerships, business development, brand strategy, building community, marketing, and diversity & inclusion. She has spent the past 4 years working with creative agencies to develop d

Developing Your Craft While Building Your Artist Business with Marc E. Bassy

Jul 08 2021 43 mins  
On today's episode of the Music Business Podcast, we interview artist and singer-songwriter Marc E. Bassy. Since 2014, Bassy has grown his listenership to over five million monthly listeners on Spotify and has become an in-demand songwriter. His list of collaborations include Kehlani, YG, Ty Dolla $ign, Charlie Puth, G-Eazy, Hailee Steinfeld and more. He's additionally the founder

Trapital: Jonnyshipes on Cinematic Music Group, Indie Hip-Hop, and Building the Supreme for Music

Jul 01 2021 46 mins  
EPISODE SWAP TIME! This week, we are switching episodes with Dan Runcie's 'Trapital' Podcast. The episode with Jonnyshipes discusses establishing Cinematic, indie label deals, and how a label brands itself. Alongside this, it's a great example of how to manage personal branding and branding for businesses.Find out more info on Trapital Podcast here:https://trapital.co/pod/Leave a r

Building Robust Marketing Campaigns with VP Digital & Creative at EMPIRE Moody Jones

Jun 24 2021 34 mins  
This week, we sat down with Moody Jones, SVP of Digital and Creative at EMPIRE. He has gained majority of his experience in the music and lifestyle industry where he has been able to work with some of today’s top artists such as Tyga, Iggy Azalea, XXXtentacion, Carnage, Snoop Dogg and many more. Leave a review and join us in our discord via our Patreon at https://musicbusine

Building a Culture of Growth & Performance with Niko Ivanov, Partner & Head of Accounts at NOX Media

Jun 17 2021 50 mins  
On this episode, we’re really excited to have Niko Ivanov, a Partner & the Head of Accounts at NOX Media. Outside of NOX, Niko also manages Chad Tepper and Gaddo. He’s a close friend and business partner of our co-host Sam Hysell and in this episode Niko dives into frameworks he’s used to help artists grow and prosper through content and digital marketing. Beyond diving i