Skilled and Fulfilled: Marketing Strategy for Service Providers, Coaches, Freelancers | Online Business Growth | Work-Life Balance for Entrepreneurs

Dec 10 2024 34 ep. 25 mins 1

Skilled and Fulfilled: Marketing Strategy for Service Providers, Coaches, Freelancers | Online Business Growth | Work-Life Balance for Entrepreneurs Podcast artwork

You got into business because you're good at what you do... and now you're stuck marketing a business!

If you're tired of out-of-touch advice from big-name educators, you'll love real insights from real people who realistically want to make an income from their business and not run ragged in the process.

Hosted by Felter Unfiltered – the designer that non-designer's love!

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What worked and didn't work for my business in 2024

Dec 10 2024 26 mins

In this final episode of Season 2, I'm sharing all the strategies that worked (and didn't work) for my business this past year, so you can learn from my experiences for your own business. Listen to this episode to find out:What kind of results I saw from offering free auditsWhy free virtual networking didn't work for meHow I capitalized on affiliate partnerships, bundles, and summi

10 things I've learned from running Facebook ads for 18 months

Dec 03 2024 23 mins

Do Facebook ads seem intimidating? Or did you try them once and decide they don't work for you? I've seen firsthand how Facebook ads can work for an under six-figure business. In this episode, I share how I've used them to 5x my email list and greatly increase course sales.Listen to this episode to find out:The biggest thing you need in place before you turn on adsHow I learned the

How to rename and relaunch your business to attract different clients with Hamptons Organizers owner, Lindsay McLoughlin

Nov 26 2024 45 mins

Ever considered renaming, rebranding, or relaunching your business? My client Lindsay McLoughlin, owner of Hamptons Organizers, shares how she did all three with her home organizing business to attract different clients and be perceived as a more elevated, high-end business. Listen to this episode to find out:Lindsay's hesitations and considerations that she had with renaming, rebr

How I get it all done: My favorite strategies, tools, and habits to run my business efficiently

Nov 19 2024 22 mins

Do you struggle to get it all done in your business? Being a solopreneur means wearing lots of hats and managing your time and productivity well. In this episode, I share 11 tools, strategies, habits, and mindset shifts I use on a regular basis to stay on top of my business.Listen to this episode to find out:What task management app I can't live withoutWhy you need to keep your tas

How to finally finish your website and the impact it will make on your business with Danielle Fisher and Jessie Yarbrough

Nov 12 2024 18 mins

Are you embarrassed of your website? Whether it's not having a "good" one, never finishing it, or not having one at all, you're not alone – but you can DIY a website you're proud of. Well-Oiled Website students Danielle Fisher and Jessie Yarbrough share how they finally finished their websites and how it has since transformed their businesses.Listen to this episode to find out:Wh

How my 6 courses came to be + What frustrations they solve in your business

Nov 05 2024 24 mins

When I started as adjunct faculty, I had no idea that 12 years later I’d have 6 on-demand courses and have taught 900 students (and counting!). I’m so grateful I get to help business owners attract ideal clients and impact their bottom line with better design. Tune in for a behind the scenes look at how it all happened and how these courses can move the needle for your business

8 ways to get more people to know how great you are and increase bookings

Oct 29 2024 11 mins

Do you have an offer that works, but no one is booking it? Do you have a small audience and need it to grow, fast? I'm sharing short-term and long-term strategies to get more eyeballs on you, so people know how great you are and you increase your bookings.Listen to this episode to find out:How to use free or low-cost offers to create higher-value bookingsWhy market research is cruc

The pressure of hosting a Black Friday sale + 9 benefits of periodic sales (even failed ones)

Oct 22 2024 16 mins

As someone who's hosted 12+ sales or launches, I believe that having well-planned, period sales do have benefits to you as a business owner, but that doesn't necessarily have to be on Black Friday. I'm sharing the positives that come from hosting sales – even failed ones.Listen to this episode to find out:How practicing selling and refining your messaging are crucial to getting c

Rebrand is not a dirty word: 6 signs it's time for your brand to evolve

Oct 15 2024 21 mins

Does the idea of changing your branding seem like a huge and daunting project? Rebranding isn't as scary as you think. I'm sharing the biggest signs you need to rebrand, plus some free resources to help you get started (if you need to).Listen to this episode to find out:Why it's okay (and even normal) for branding to shift every few yearsWhat you should do if you hate creating cont

10 things to do if you're growing your business on the side (or just getting started)

Oct 08 2024 26 mins

Do you want to grow your side hustle into full-time, sustainable income? If you're a service provider – like a photographer, website designer, social media manager, virtual assistant, and so on – I'm sharing my best advice to grow your business while still holding another job, including real-life examples and common mistakes to avoid.Listen to this episode to find out:How to fi