The Build Good Fundraising Podcast

Jan 22 2025 101 ep. 46 mins 17
The Build Good Fundraising Podcast artwork

Fundraising isn't easy, but it should be simple. We take the mystery out of fundraising with practical tips and strategies to help nonprofit leaders grow their revenue and impact so they can do more good in the world. 

  Business
RSS feed Share
Copy RSS


Subscribe on Podcast Addict


#101: Launching The Build Good Summit

Jan 22 2025 37 mins  
Send us a textAfter longing for the kind of event we wanted to attend, we decided to create it ourselves.Today, Hannah and Mike walk through why we’re launching The Build Good Summit, an in-person fundraising summit in downtown Toronto happening May 22-23, 2025. The lack of world-class fundraising conferences in Canada has left fundraisers with two choices: spend thousands of dol

#100: Thoughts on 100 episodes of the podcast—and where we are going

Nov 27 2024 43 mins  
Send us a textToday we're celebrating our 100th episode! Come sit down for a fireside chat (complete with Diet Coke) to share the honest story of how this podcast started, where it's headed, and what that means for BuildGood—and for you.Mike gets real about why the original podcast strategy was completely wrong—and why that might’ve been the best thing that could’ve happene

#99: Road To Summit: Research-backed ways to improve donor retention, with Nathan Hill

Oct 30 2024 40 mins  
Send us a textToday we’re launching the Build Good Summit, and introducing the first speaker—Nathan Hill from NextAfter.Nathan and the NextAfter team recently analyzed how the fundraising of 211 nonprofits impacts donor retention.And in today’s chat, he’s sharing 3 key things you can do to retain more donors—backed by research and actual donor data.If you want to get fres

#98: 4 easy ways to improve your fundraising copy—and 4 bonus ways to level up, with Hannah Vermeer

Sep 18 2024 59 mins  
Send us a textToday, BuildGood’s resident fundraising copywriter delivers a masterclass in how to craft fundraising copy that leads people toward greater generosity. Hannah Vermeer gets into simple, easy and effective ways you can change the words you use in your fundraising—and changing the words you use is free. It costs you nothing. Whether it’s making your donor feel like

#97: The 8 steps to building a wildly successful monthly giving program, with Dave Raley

Jul 17 2024 46 mins  
Send us a textIf you’re tired of riding the revenue rollercoaster—where your nonprofit’s cash flow is always dependent on a few key fundraising campaigns during the year— your big opportunity is building a strong monthly giving programGrowing recurring giving not only smoothes out your cash flow year round, it also increases the lifetime giving of your donors. And it’s a

#96: How to A/B test your way to fundraising success, with Ronen Tal

Jun 26 2024 47 mins  
Send us a text“Always be testing”. That’s popular fundraising advice. After all, the only way to get new insights to grow your fundraising is to try new stuff, test, iterate and optimize. But how do you decide what to test? How do you set up a proper A/B test? And how do you make sure you learn something meaningful from it? That’s what we get into in today's chat with Ronen

#95: How to use organic content to build trust at scale and attract donors, with Brynne Krispin

May 15 2024 33 mins  
Send us a textSocial media isn’t working for most nonprofits.If you’re watching your engagement drop while spending hours on content creation, you're likely about ready to give up on social media for good.And no one would blame you.That’s why we’re continuing our series on new donor acquisition by talking about these challenges head-on.We’re talking to Brynne Krispin from

#94: How Google ads can help you find new donors and grow your fundraising, with Kevin Harwood

May 08 2024 45 mins  
Send us a textIn our ongoing series on new donor acquisition, we’re talking to one of Canada’s most sought after advertising specialists about how to use Google ads to boost your fundraising. Kevin Harwood manages more than $10m in ad spend for nonprofits across North America, and is at the forefront of what is working…and isn’t. On today’s show, we get into: How to think

#93: How to attract new donors online using the Google Ad Grant, with Chris Barlow

Apr 16 2024 48 mins  
Send us a textWe’re continuing our series on new donor acquisition—and today we’re getting into the basics of how you can use the Google Ad Grant to attract potential donors through digital content offers.The truth is, most nonprofits aren’t taking full advantage of the Google Ad Grant because they don’t know it works, or because they don’t have a clear strategy on how

#92: How to use Meta ads to find and acquire new donors, with Dana Snyder

Apr 03 2024 37 mins  
Send us a textHave you ever used paid Facebook and Instagram ads to support your fundraising? Ads can supercharge your donor acquisition strategy, but they can also be a little scary if you’re just starting out—and if you’re new to digital marketing.To continue our series on new donor acquisition, we’re chatting with Dana Snyder from Positive Equation, host of the Missions