The Extraordinary Business Book Club

Mar 09 2025 399 ep. 33 mins 121

The Extraordinary Business Book Club Podcast artwork

Alison Jones, publisher and book coach, explores business books from both a writer's and a reader's perspective. Interviews with authors, publishers, business leaders, entrepreneurs, tech wizards, social media strategists, PR and marketing experts and others involved in helping businesses tell their story effectively.

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Episode 446 - Book publicity with Marissa Eigenbrood

Mar 09 2025 39 mins

'This is all a web that's woven together, and how it all works is really important. You can't just do one piece of it. And a great partner is someone who understands that this is a marathon, not a sprint.' You think writing a book is hard? Well, ok, yes it is, but it comes as a nasty shock for most authors to realize that writing the damn thing isn't enough - then they have to p

Episode 445 - Both/And Thinking with Wendy Smith

Mar 02 2025 33 mins

'When I first started, people were like, "Don't say the word paradox... don't say it because they won't get it." And now people are like, "Oh my goodness, I need this."' When it's a case of scarce resources - as it always seems to be, right? - our default thinking is Either/Or. Either I spend time on this project, or I prioritise my family. Either I work on delivering today's p

Episode 444 - Writing as a team sport with Petra Molthan-Hill

Feb 23 2025 31 mins

' I really like to read other people's ideas and then add my own ideas... you start with the brainstorming together and say, so what could be in here?' Petra Molthan-Hill is a professor of Sustainable Management and Education for Sustainable Development at Nottingham Business School, and a prolific academic writer. But when it came to The Handbook of Carbon Management - which was

Episode 443 - Now We're Talking with Sarah Rozenthuler

Feb 16 2025 29 mins

'I have learned to have a different relationship with resistance... when we're actually really on track with things, resistance comes up.' Sarah Rozenthuler is no stranger to the art of conversation at work. With over two decades of experience as a business psychologist, she's seen both how energizing high-quality conversation can be, and also how most people, most of the time, wou

Episode 442 - Creating Glue with John Dore

Feb 09 2025 32 mins

'How do you make a strategy a story? The best leaders and the best communicators do that. They turn something that's functional and rational into something that's a story.' John Dore, head of London Business School's Senior Executive Program and founder of Wave Your Arms, wants you to reimagine your idea of 'glue': as the magic ingredient that holds organizations together. Creating

Episode 441 - Building on answers with Claire Pedrick

Feb 02 2025 28 mins

If you know anything at all about coaching, you know that it's all about asking questions, right? Well, yes, and also: that's not the full story. Claire Pedrick and Lucia Baldelli sat down together to write a book on how to move from 'really good' to 'even better' coach, but they quickly realised that mastery is less about what the coach does or says, and much more about how they

Episode 440 - Self-discovery, clarity and growth

Jan 26 2025 21 mins

'Writing isn't just about creating content; it's about creating ourselves.' It's another Best Bits episode, and the theme that really stood out to me as I looked back over the last few episodes was one that you’ll have met here before if you’re a regular listener: it’s the power of writing not just as a means of communication, but as a tool for self-discovery, clarity, and

Episode 439 - The Sky is No Limit with Per Wimmer

Jan 19 2025 34 mins

'That's my goal here is to hopefully provide an inspirational story that can be a catalyst for the reader to go out and do amazing things.' Per Wimmer has spent his life soaring to new heights, metaphorically in global finance and quite literally as an astronaut. It's a fascinating mix, but the two spheres have more in common than you might think. When you've lived a life so fu

Episode 438 - The truth about passive income with Kate Toon

Jan 12 2025 34 mins

"I used to say, wouldn't it be great if I could work like a normal person and do 40 hours a week? And the realization comes that you do have 40 hours, it's just not in the same week." Passive income—it's the dream, right? Earning money while you sleep, basking in the golden glow of financial freedom. Sadly, it's not quite that simple. Award-winning author and digital marketing e

Episode 437 - Design not decisions: new New Year thinking

Jan 05 2025 27 mins

'Don't let AI set your vision. But harness AI to help you execute your vision.' For me, the start of a new year always brings a sense of potential. It's a chance to make changes. But I'm old enough to know that resolutions are easy to make and hard to keep - these days I'm all about design rather than decisions. This year, more than any other I can remember, feels like a tipping po