The MM+M Podcast

Apr 09 2025 588 ep. 27 mins 3
The MM+M Podcast artwork

MM+M editors Marc Iskowitz, Jack O'Brien, and Lecia Bushak speak with people of note in and around the healthcare marketing world, and chat about news impacting the sector. New episodes released each week.

  Business
RSS feed Share
Copy RSS


Subscribe on Podcast Addict


How Addison Whitney’s AI-driven naming platform is revolutionizing the playing field, a podcast sponsored by Addison Whitney

Apr 09 2025 18 mins  
In this episode, Joe Daley, president of Addison Whitney, powered by Syneos Health, explores how Ari, the industry’s first AI-driven naming platform, is breaking through barriers.

10 questions for Marc Iskowitz

Apr 09 2025 56 mins  
Longtime MM+M staffer Marc Iskowitz, who's passing the baton after 15 years, takes a walk down editorial memory lane with colleagues.

Transform '25 preview: She's helping AI and procurement to coexist

Apr 02 2025 49 mins  
Regeneron’s Sabrina Traskos explains how marketing procurement is trying to coexist with AI.

Avalere Health is guided by a mission to make Every Patient Possible, a podcast sponsored by Avalere Health

Mar 31 2025 28 mins  
Creating healthcare solutions that reach patients everywhere.

Inside a drugmaker’s decision to go DTC

Mar 27 2025 42 mins  
Harrow’s Maria Lloyd explains the pharma company’s newly launched DTC program, meant to improve patient access to its dry-eye treatment.

Breaking biotech’s glass ceiling, piece by piece

Mar 20 2025 43 mins  
Alise Reicin of Tectonic Therapeutic explains how women are breaking biotech’s glass ceiling, piece by piece.

Health equity in pharma and biotech — does it have a future?

Mar 19 2025 46 mins  
NCODA’s Sharita Howe, Acclinate’s Camille Campbell and MBooth Health’s Tayla Mahmud collect to discuss the state of health equity in the industry - and what things could look like moving forward.

Data quality, EHR, and NBE: Outlook on 2025, a podcast sponsored by Haylo

Mar 19 2025 32 mins  
2025 is finally upon us and the trends for healthcare marketers continue to evolve.

At SXSW, marketers urge authenticity over algorithms

Mar 12 2025 50 mins  
GCI Health's Kristin Ryan and MedFluencers’ Dr. Adam Goodcoff recap how marketers pressed for authenticity over algorithms at this week’s SXSW conference.

Inside the push for clear healthcare prices

Mar 05 2025 44 mins  
Kevin Morra, co-founder of Power to the Patients, explains how the advocacy group rallies A-list artists to the cause of healthcare price transparency.