The MM+M Podcast

Feb 05 2025 574 ep. 26 mins 3
The MM+M Podcast artwork

MM+M editors Marc Iskowitz, Jack O'Brien, and Lecia Bushak speak with people of note in and around the healthcare marketing world, and chat about news impacting the sector. New episodes released each week.

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2025 MAHF preview: Callahan, Colucci were med-ad architects

Feb 05 2025 55 mins  
Newly minted MAHF inductees Sharon Callahan and Nick Colucci look back on their efforts to architect the holding company model and the big health agency merger.

The importance of next level thinking and avoiding the 'shiny shiny' syndrome, a podcast presented by Triple Threat Communications

Jan 30 2025 40 mins  
A discussion on how to pursue technology and AI innovation grounded in purpose and reality to drive business transformation.

Why 2025 may be a year of AI pragmatism

Jan 30 2025 48 mins  
Calcium + Co.’s Greg Lewis explains why 2025 may be a year of AI pragmatism for pharma.

JPM Takeouts: Who I interviewed in San Francisco

Jan 24 2025 37 mins  
Hear a snapshot of interviews MM+M’s Marc Iskowitz conducted over the first two days of the 2025 J.P. Morgan Healthcare Conference.

Will Trump try to outlaw TV drug ads?

Jan 23 2025 40 mins  
CHC’s James Potter outlines the most pressing policy issues affecting pharma marketers.

JPM 2025: More security and more pharma dealmaking

Jan 15 2025 34 mins  
With the 2025 J.P. Morgan Healthcare Conference underway, MM+M’s Editor-at-Large Marc Iskowitz provides an on-the-ground update from San Francisco.

NFL champion-turned-foodie Vince Wilfork supports Tums’ Foodball campaign

Jan 14 2025 13 mins  
Former New England Patriots star Vince Wilfork discusses his role in Tums’ Foodball partnership with DraftKings.

4 major healthcare highlights from CES 2025

Jan 09 2025 13 mins  
Former CNN journalist and pharma comms vet Alison Woo weighs in on the four major healthcare takeaways at the 2025 Consumer Electronics Show in Las Vegas.

An indie POV on the big ad hold-co merger

Jan 08 2025 42 mins  
AbelsonTaylor Group’s Jeff Berg offers an independent’s take on last year’s announced merger of ad holding companies.

MM+M’s top talks of 2024

Dec 26 2024 39 mins  
MM+M presents a compilation of memorable talks from the MM+M Podcast this past year.