Two Minute Business Wisdom

Jul 22 2024 267 ep. 2 mins 8
Two Minute Business Wisdom Podcast artwork

Independent business analyst and small business owner J Cleveland Payne offers success tips for business owners and professionals every week in a quick and concise format.

  Education  Business
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Don't Undersell How Much Luck Went Into Your Success - TMBW 267

Jul 22 2024 2 mins  
Much of our uccess in business, and in life in general, comes from a coin flip that just happened to come up in your favor at just the right time.

The Disappointing But Simple Solution To The Fastest Way For A Business To Grow - TMBW 266

Jul 15 2024 2 mins  
Businesses will grow at their own rates, and that growth is mostly out of the control of the business owner.

Don’t Take An Opportunity That Could Lose You More Than 20% Of Your Investment - TMBW 265

Jul 08 2024 2 mins  
Know your 20% or less number before looking at deals.

Proceed With Caution When Taking On Partners - TMBW 264

Jul 02 2024 2 mins  
Every potential business partner you encounter is not looking to leave you high and dry. But it happens. That is why it is important to have rules to follow to keep you from signing on to potentially bad partnerships.

Learn How To Demonstrate Products And Services You Sell Properly - TMBW 263

Jun 24 2024 2 mins  
Learn how to highlight key features and usage tips for all your inventory and service products on your sales sheet.

Create New Product Launches To Attract New Customers - TMBW 262

Jun 17 2024 2 mins  
Introducing new products or services is a great way to attract customers you previously had no access to and retain customers with a shift in needs. Even if creating a new product or service isn't apparent, find a way to define and make them regularly.

Adapting To Change Is The Key To Business Survival - TMBW 261

Jun 10 2024 2 mins  
The importance of flexibility and adaptability in business can not be understated. From knowing how to pivot to a new strategy in the face of market changes or when just to give up a product or service that is not working, the market will force change upon you, and you must react accordingly.

Get Used To Telling (And Retelling) Success Stories - TMBW 260

Jun 03 2024 2 mins  
Highlights of significant achievements or milestones you have witnessed from previous customers are incredible tools to add to a sales pitch. If you think you lack the skill to be a compelling storyteller, plenty of coaches are waiting to sell you with some stores of their successful clients.

Keep Up With Industry News And Updates - TMBW 259

May 27 2024 2 mins  
Keep informed on the news and innovations going on in your industry, and if you have the talent, contribute personally with the writing and presentation of that information to your customers and other curious people.

Be Real About What Your Company Culture Represents - TMBW 258

May 20 2024 2 mins  
Just as important as your mission and values, it highlights team activities, values, and work environment. However, a person in power with nefarious reasons can also use these as a tool 'to protect' company culture.