Nov 24 2024 15 mins 3
Imagine if every client paid you between $500 and $800 every month. That’s a reality for the gyms on this month’s leaderboard.
In today’s episode of “Run a Profitable Gym,” Two-Brain CEO Chris Cooper shares the Top 10 leaderboard for average revenue per member (ARM).
With a mean ARM of $608 and an average client headcount of 58, our leaders are focusing on high-value options beyond group training, such as one-on-one and semi-private coaching.
These options help high-value clients get to their goals faster, while boosting your ARM. And if a group client isn’t happy with progress, it's easy to offer them more attention by suggesting premium options in goal review sessions.
Tune in to the full episode to hear more tips for boosting your gym’s ARM.
Links
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00:23 - ARM and 1-on-1 coaching
02:12 - ARM leaderboard
04:14 - Showing what is possible
07:58 - Response from top gyms
10:55 - Confusing method with model
