Deliberate Freelancer

Mar 06 2025 220 ep. 33 mins 201
Deliberate Freelancer Podcast artwork

The show for those who want to build a successful freelance business. We are NOT about the hustle. We are NOT about the feast-or-famine cycle. We are about building a business. Deliberately.

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#203: Embracing a Fractional Role + Becoming an In-Demand Freelancer, with Matthew Fenton

Mar 06 2025 63 mins  
Today’s guest is Matthew Fenton, who lives in Oregon wine country with his wife and two cats. Matthew is the founder of Three Deuce Branding, a one-man consultancy with a simple mission: “to help good people build great brands.” Since 1997, he has helped hundreds of clients — including Fidelity Investments, Wrigley and Valvoline — to achieve what he calls “brand clarity

#202: What a $600 Month Taught Alan Heymann

Feb 27 2025 44 mins  
Today’s guest is Alan Heymann. Alan is the owner of Peaceful Direction. He is an executive coach and facilitator and is the author of two books on leadership analogies: “Don’t Just Have the Soup” and “Embrace Your Inner Peaches.” Alan is also a faculty member of the Georgetown University Institute for Transformational Leadership. In this episode, we talk about: How w

#201: My Fave 2024 Books & Most Anticipated 2025 Books

Feb 20 2025 47 mins  
On today’s show I discuss my favorite books I read in 2024 and share my most anticipated books of 2025, plus some popular authors coming out with new books this year. A few statistics first. In 2024: I read 67 books. I did not finish (DNF) 16 books. 67% of my books were fiction, with 33% nonfiction. All but one book was for adults; I read one young adult book. I read 21 debuts,

#200: WTF 2025! (Plus, My 2024 Recap)

Feb 06 2025 38 mins  
On today’s show I discuss the rough start to 2025 and share my 2024 end-of-year review, which includes: My gross and net income for 2024 My expenses for 2024 My income goals and whether I hit those each quarter How I landed a new client How many hours I worked The importance of vacations, mental health days, spontaneous days off, and staycations A client mistake I made — you

#199: Struggling? How to Get Clients Now, with Rosanna Campbell

Dec 19 2024 55 mins  
Today’s guest is Rosanna Campbell, a freelance content writer who writes “non-boring content” for B2B SaaS clients like Dock, Lattice, and monday.com. She lives in Madrid, Spain, with her husband, son, and their beagle who eats her furniture. Rosanna’s been freelancing for eight years. In this episode, we chat in-depth about six tips she shared in a recent LinkedIn post tha

#198: November By the Numbers

Dec 12 2024 21 mins  
In today’s episode, I recap what my business looked like in November. This includes: How much I worked in November. Why I got behind and how I dealt with it. The types of work I did and how I charged. My total monthly earnings. Why I offered to help a new client for “free.” What I Learned This Week: How Poet James A. Pearson (and his friend) look at burnout: “The Hidden

#197: Be Honest: Are You Self-Sabotaging?, with Melissa Hobson

Dec 05 2024 45 mins  
Today’s guest is Melissa Hobson, who does business as The Ocean Writer Ltd. Her writing focuses on marine science and conservation. Melissa lives in Hastings, England. She has written for National Geographic, Scientific American, BBC Wildlife, BBC Countryfile, New Scientist, the Guardian and more. She also does some content and copywriting for NGOs and companies, but still focuse

#196: Wrap Up the Year on a High Note

Nov 21 2024 25 mins  
I’m excited about Bluesky! Are you on the platform too? Let’s create a Deliberate Freelancer starter pack — more on that in this episode — but follow me at @MelEdits. On today’s show, I share five questions to help you wrap up your year to create a “fresh start” in January. I explain the difference between these five questions and larger questions to ask yourself late

#195: Infusing My Core Self Back into My Business

Nov 14 2024 29 mins  
On today’s show, I talk about how hiring a business coach for a few months helped me get excited about my business again. Here’s what I share with you in this episode: Why I hired a coach. The initial goals I had with coaching and how that changed. How outlining who my “core self” was helped me with my business direction. Insights that my coach had that helped me. Why

#194: October By the Numbers

Nov 07 2024 25 mins  
On today’s new regular monthly episode I recap what my business looked like in October. This includes: How much I worked in October. The types of work I did and how I charged. Why a lower-paying passion project can be worth it. My total monthly earnings. How I landed a new anchor client. Why I sometimes break the “freelancing rules” and charge hourly and per word. What I L