Don’t Say That

Oct 29 2024 46 ep. 33 mins 2
Don’t Say That Podcast artwork

Don’t Say That! is the #1 podcast dedicated to keeping marketers compliant and up-to-date on all the rules, regulations and trends they need to protect themselves and their businesses from government intervention. Hosts Greg Christiansen (20+ year FTC-focused attorney) and Anik Singal (21+ year digital marketer turned “FTC Expert”) help you navigate and simplify marketing compliance in 2024…

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Big New FTC Rules for Phone Sales - Urgent!

Oct 29 2024 20 mins  
If you use the phone, Zoom, or one-on-one sales strategies, the FTC could be watching you closely. And they just passed some major new rules that went into effect just a week ago that you need to know about. In this week’s episode of “Don’t Say That!”, I sat down with compliance attorney Greg Christiansen, who has over 20 years of experience, to break down: The specific new

FTC Passes New Rules for Recurring Subscription Businesses - Must Watch!

Oct 22 2024 21 mins  
The FTC just dropped some MAJOR changes around subscription rules that impacts anyone selling recurring offers or memberships. In today’s episode, Greg and I break down what these new rules mean, how they’re impacting businesses, and what you need to do to stay compliant. We even cover the tricky topic of “saving the sale” and the new requirements around that! Here’s wha

Marriott Pays $56M Fine to FTC Because They Kept Customer Data Too Long?

Oct 15 2024 24 mins  
In today’s episode, Greg and I dive into a crucial topic many businesses overlook—document retention policies. I know it doesn’t sound sexy, but this could save you from SERIOUS trouble. It’s all about knowing what data to keep, what to toss, and how to protect your customer information. Last week another big-name settlement dropped involving Marriott and a $56 million set

Does The FTC Care if Social Media & Podcasts Are Non-Compliant?

Oct 08 2024 19 mins  
In today’s episode, Greg and I discuss a tricky area for marketers: the fine line between editorial content and advertising. Marketers use podcasts, blogs, social media posts, and other content marketing to build their brands and sell their products. Do the FTC’s rules still apply? Just because something looks like an editorial doesn’t mean you can break the rules. Even cont

The FTC Is Attacking A.I. Companies - Are You At Risk?

Oct 01 2024 33 mins  
In today’s episode, Greg and Anik discuss the FTC’s latest moves against companies making exaggerated claims about AI services. This isn't just about AI, though. It’s about how marketers, in general, need to be super careful about the promises they make—whether it’s a tech tool, an e-commerce platform, or any other kind of business We discuss the growing pressure on mark

What Happens If The FTC Freezes ALL Your Assets?

Sep 24 2024 34 mins  
Imagine waking up one morning to find everything you own—cash, investments, even your home—completely locked down. This is a nightmare scenario experienced by many people targeted by the FTC and other regulators. In today’s episode, Greg and I dive into what happens when the government freezes your assets, what might cause them to do it, and what you can do to protect yoursel

FTC Non-Compete Rule Blocked. What’s Next

Sep 17 2024 21 mins  
Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/ In this episode of "Don't Say That!", Greg and I dive deep into the latest updates on non-compete clauses and whether they’ll be banned. A recent court ruling blocked the FTC’s ban from taking effect. Ho

How To Establish “Typical Results” For Your Testimonials!

Sep 10 2024 26 mins  
Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/ In today's episode, Greg and I dive into a complex and often misunderstood topic: proving "typicality" for results-based testimonials. This is one of those compliance areas that can catch marketers off guard.

Can the FTC Put You in Jail? Shocking Case Study Explained!

Sep 03 2024 34 mins  
Today’s episode of Don’t Say That is a real eye-opener! I sat down with Greg Christianson, and we tackled a terrifying question: Can the FTC put you in jail? The answer might surprise you… Greg shared a case that shocked me. A marketer was sentenced to 25 years in prison because of a collaboration between the FTC and the Department of Justice. The question I had for him was�

What Legal Pages Does a Website Need To Help Protect You From Lawsuits!

Aug 27 2024 27 mins  
In this episode of Don’t Say That, Greg and I dive into the essential legal protections every website needs to avoid costly lawsuits. We also talk about a series of cases involving DISNEY and FACEBOOK reveal the importance of these pages. We talk about how the overlooked pages on the footer of your website can help keep your business safe. Via no If you want to make some s