The DigitalMarketer Podcast

Jun 27 2024 300 ep. 34 mins 526
The DigitalMarketer Podcast artwork

The DigitalMarketer Podcast takes you on a journey through the world of digital marketing, diving deep into the topics that digital marketers, like you, can use to help grow your skills and your business. The podcast is produced by the Scalable Media Network and hosted by Mark Degrasse and fellow DM contributors. Listen to interviews with key players in the digital marketing industry, bringing real-world insight and examples to help you understand how to implement the best marketing strategies that are working right now. So, whether you're a seasoned digital marketing expert, or you're on your path to becoming one, this podcast is perfect for you. What are you waiting for? Turn up the volume, press play, and start your path to becoming the smartest person in the room.

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The Secret to Seamless Marketing and Sales Collaboration

Jun 27 2024 33 mins  
As marketers, it's easy to focus solely on generating leads, but it's equally important to ensure a smooth handoff to the sales team. A slight disconnect between the two teams hinders growth and success. So, how can we bridge this gap to foster better alignment and drive overall success?In this episode, Neal Tricarico, co-founder of Sales Magic and a former executive at Digital Mar

Creating Offers That Generate Big Results with Craig Andrews

Jun 25 2024 31 mins  
Are your offers falling flat? The digital marketing landscape is getting competitive every day, and a simple PDF or worksheet just won't cut it anymore. To truly stand out and generate big results, you need to create complex offers that provide real value to your audience.In this episode, Craig Andrews, principal and founder of Ally and an M3 Mastermind member at DigitalMarketer, s

The Email Deliverability Mistake That Could Cost You - Big Jason Henderson

Jun 18 2024 38 mins  
Imagine spending countless hours crafting the perfect email campaign, only to have it land in your subscribers' spam folders. It's a marketer's worst nightmare, and it's about to become a reality for those who don't take action. In this episode, Big Jason Henderson, the director of deliverability for Digital Marketer, shares crucial insights on the changes in email deliverabil

Overcoming Imposter Syndrome in the AI Era with Toby Brooks, PhD

Jun 04 2024 30 mins  
Staying ahead of the curve in anything you do is crucial. With the rapid advancements in AI and the ever-evolving digital landscape, it's easy to feel overwhelmed. In this episode, we explore the intersection of AI and education, and how these technologies are reshaping the way we learn and work.I sat down with Toby Brooks, PhD, a professor at Texas Tech, to discuss the challe

Escape the Founder Trap to Scale Your Business with Frank Cowell

May 30 2024 31 mins  
As a business owner, you know that transitioning from a founder mentality to a CEO mindset is crucial for scaling your business. But how do you make that shift without losing control or compromising your vision? We sat down with Frank Cowell, the Chief Revenue Boss of Revenue Ranch and a faculty member at Digital Marketer, to discuss the philosophies that can transform your ap

Marketing Success with Google Analytics 4: Insights from Chris 'Mercer' Mercer

May 28 2024 46 mins  
As a marketer, you know that data is the lifeblood of your strategy. But with so many metrics to track and tools to navigate, it's easy to feel like you're drowning in a sea of numbers. That's where Google Analytics 4 (GA4) comes in - a powerful platform that promises to revolutionize the way we approach marketing measurement.In this episode, we sit down with Chris "Mercer" Mercer,

B2B SaaS Success $200K to $20M in 4 Years with Julia Vorontsova

May 23 2024 24 mins  
If you are struggling to scale your B2B SaaS company beyond a certain point or feel like your growth has hit a ceiling despite your best efforts, you're not alone. Many businesses face similar challenges, but there is a way to break through and achieve exponential growth.In this episode, Julia Vorontsova, the founder of Innovation Park, shares a step-by-step case study on how they

Break the 7-Figure Ceiling in Your Agency with Frank Cowell

May 21 2024 29 mins  
Discover your agency's primary growth blocker in just a few minutes. Visit http://growthmomentumanalyzer.com for a free assessment and actionable insights to propel your business forward.Do you feel stuck in your agency's growth, overwhelmed by chaos, and constantly playing the hero to keep things running?As an agency owner, you want to scale your business smoothly and sustainab

Q4 Strategies - Sales and Marketing Collaboration with Mike Chudy

May 14 2024 28 mins  
As we approach the end of the year, sales teams are feeling the pressure to close deals and hit their targets. But all too often, there's a disconnect between sales and marketing that can hinder success. How can we bridge that divide and ensure that both teams are working together seamlessly?In this episode, we're joined by Mike Chudy, a seasoned sales consultant and the founder of

Navigating AI and Business with Adam Chronister

May 07 2024 41 mins  
In a world where AI is rapidly transforming the business landscape, how can you stay ahead of the curve and thrive in the face of unprecedented change? Adam Chronister, CEO and founder of Enleaf, shares his insights on leveraging AI to streamline processes, boost efficiency, and unlock new opportunities for growth.Mark and Adam explore the potential future scenarios, including