Higher Voltage

Dec 09 2024 90 ep. 41 mins 39
Higher Voltage Podcast artwork

Podcast by Volt

  Education
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Finding Opportunity Amid Politicization - Carri Twigg

Dec 09 2024 37 mins  
Kevin Tyler and guest Carri Twigg examine higher ed’s future in light of potential political disruptions, a dismantled Department of Education and shifts in institutional identity and collaboration.

Shifting Landscapes – The Future of Study Abroad

Dec 04 2024 42 mins  
Inclusive marketing and shifting demographics are reshaping the future of international education, as Kelly Holland of the American Institute for Foreign Study explains.

Got Education? - Reframing the Value of Higher Ed

Nov 13 2024 41 mins  
Kevin Tyler is joined by Lauren Griswold of Boise State University and Chris Nelson of the University of Utah to discuss the collaborative efforts of institutions to reshape the public perception of higher education’s value. Hear strategies for unified messaging, building partnerships and engaging communities to drive enrollment and combat declining trust in higher education.

Start Small, Start With One Place. - Brian Piper

Oct 09 2024 26 mins  
Ready to level up your content game? Host Kevin Tyler welcomes guest Brian Piper to discuss how universities can build trust, connect with audiences and thrive in a digital-first world.

Want High Student Satisfaction? Well, Who's Going to Deliver It? - Eddie Francis

Apr 25 2024 44 mins  
Host Kevin Tyler welcomes Eddie Francis, principal and brand consultant with Edify Ventures, to discuss the importance of employer branding in higher education. Colleges and universities must focus on talent attraction, talent experience and talent retention while emphasizing the role of leadership in creating a positive workplace culture and the impact of psychological safety on e

In a Word-of-Mouth Business, No One Shares Average - Allen Adamson

Apr 11 2024 32 mins  
Host Kevin Tyler interviews branding expert Allen Adamson to discuss the importance of focusing on a clear and distinct mission, rather than diluting the institutional identity with multiple conflicting messages.

No One Asks What Students Actually Want - Catherine Friday

Mar 15 2024 44 mins  
Kevin Tyler welcomes Catherine Friday, Ernst & Young Oceania’s managing partner for government and health sciences, as they delve into EY’s global findings of student dissatisfaction and how universities must deliver on the value proposition to remain competitive.

It’s Time to Treat Social Media as an Adult - Jenny Li Fowler

Feb 15 2024 36 mins  
Higher Voltage’s Kevin Tyler welcomes Jenny Li Fowler, MIT's director of social media strategy and recently published author, to discuss her book, “Organic Social Media: How to Build Flourishing Online Communities.” Fowler emphasizes the importance of elevating the role of social media managers and treating social media as a sophisticated industry.

Change and the Future of Higher Ed Marketing - Bennie F. Johnson

Feb 01 2024 35 mins  
In the first episode of 2024, host Kevin Tyler sits down with Bennie F. Johnson, the CEO of the American Marketing Association (AMA). As a self-proclaimed "marketing kid," Bennie understands the vulnerability of the marketing industry, especially in higher education. During the discussion, Kevin and Bennie address common misconceptions and emphasize the crucial role of expertise in

Be Visible, Be Engaged, but Be Circumspect - Dr. Brit Kirwan

Nov 09 2023 29 mins  
Dr. William 'Brit' Kirwan, chancellor emeritus of the University System of Maryland, joins host Kevin Tyler to discuss university presidents' precarious position when they make or abstain from statements on emotionally charged issues.