The Unconventional RD Podcast

Oct 22 2024 142 ep. 45 mins 37
The Unconventional RD Podcast artwork

Are you ready to think outside of the traditional employment box and create your own unconventional income streams?? Then you're in the right place. Each week, dietitian Erica Julson talks all things online-business, to help you start, grow, and scale your own digital empire.

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10 High-Impact Ways to Promote Your Blog for Maximum Reach

Oct 22 2024 46 mins  
My personal list of 10 essential tasks to promote your content to get the maximum reach after publishing. ****** 🌟 Learn exactly how to grow your audience with long-form, search-based content 👉 https://www.theunconventionalrdbb.com/search-savvy/ 📋 Download the FREE blogging checklist here: https://the-unconventional-rd.ck.page/3efe921e88 Read the full blog post here: https

THIS Is Why I'm Ditching High-Ticket Courses...

Apr 22 2024 13 mins  
It’s true. I’m ditching the high-ticket course model. After 3 years of successfully selling my high-ticket (to me, that’s ~$1k+) signature course … … I’m over it. (No shame to anyone who still operates within this business model, I just feel like I’m outgrowing it.) 💎 Here’s why: 00:00 - 00:20: Intro 00:21 - 00:47: It's Stale 00:48 - 01:15: Too Many People Are D

Should I Burn It All Down?

Apr 17 2024 15 mins  
Today, I'm coming with a personal episode. I actually sent out an email about this to my list a few weeks ago, opening up about some of the struggles I'm currently experiencing as a mompreneur. But I know that not everyone reads my emails, so, at the suggestion of one of my students, I decided to hop on here and record a podcast episode about this as well. I hope this resonates w

How to Make Your Free & Paid Content Work Together (to grow your biz!)

Apr 10 2024 27 mins  
Free vs paid content... how do you decide?? When you're first starting out online, it's easy to worry that giving away "too much" will torpedo your sales. But that couldn't be further from the truth! Let me show you the value of free content and how it integrates with and supports your paid offers. The good news - you're probably overthinking it! Read the full blog post here: http

10 New Ways to Use Facebook Groups for Business (#2 is 🔥🔥)

Apr 04 2024 35 mins  
As you probably know, SEO is my jam for getting eyeballs on your content initially. But then what? You've got to give people a reason to stay, come back, and, most importantly, seek you out intentionally. That's where building a community comes in. And one of my favorite (and free) ways to build a community is with Facebook groups. I've been running my group, The Unconventional RD

How to Create Raving Fans: Your 5 Step Playbook

Mar 26 2024 34 mins  
I'll be honest... creating a community of raving fans doesn't happen overnight. BUT there are 5 specific things you can do to transform your passive followers into superfans who will become your brand's biggest cheerleaders and look forward to everything you put out. I've been building businesses online since 2010, so these are genuine tips, based on my first-hand experiences with

Why You NEED an Email List in 2024

Feb 08 2024 31 mins  
If you've been on the fence about whether or not to start an email list, this video is your official sign to get started! No matter what marketing channels you use to grow your audience, building an email list will create a *direct* connection with your people and future-proof you against future algorithm or industry changes. It's truly never been more important. In this video, I�

Don't Know Your Niche? Listen Up.

Jan 24 2024 39 mins  
If you’re a dietitian who’s thinking about starting a business, you’ve probably heard all about the importance of niching down. How many times have you heard, “The riches are in the niches”, or “When you speak to everyone, you speak to no one”? (Probably one million.) But… what if you don’t know your niche? What are you supposed to do? First, take a deep breath. Y

7 Reasons Why Your Blog Is Not Making Money

Jan 18 2024 32 mins  
If you've been publishing content on your site, but you're not making any money (yet) - chances are it's due to one of these 7 reasons. 🔥 Watch my FREE training to learn my 4-step framework for getting more people to your website (without spending all day on social media or spending any money on ads): https://www.theunconventionalrdbb.com/free-seo-masterclass-today/ TIMESTAMPS:

6 Digital Marketing Trends to Watch in 2024

Jan 02 2024 60 mins  
In this episode, I’m sharing 6 digital marketing trends to watch in 2024. After listening, you’ll be WAY ahead of the curve and won’t get caught off guard by the changing online landscape. Plus, I'm reviewing last year's predictions to show that I'm actually pretty dang good at predicting this stuff! These annual episodes are always my MOST viewed all year. {So it's worth yo