Fullerton Unfiltered

Mar 31 2025 794 ep. 48 mins 68
Fullerton Unfiltered Podcast artwork

A podcast show dedicated to those who are determined to take their business and their life to the next level!

  Business  Education
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794. 10 Pro Secrets To Make Your Lawn Business Look More Professional In 2025 & Beyond!

Mar 31 2025 25 mins  
Ready to stop looking like a “Chuck in a Truck” and start showing up like a legit lawn and landscaping pro? In this podcast, featuring the audio from a recent video on the Brian’s Lawn Maintenance YouTube channel, Brian sharess 10 easy (but game-changing) ways to instantly boost your company’s professional image. We’re talking everything from ditching that sketchy @gmail

793. Invest to Grow: Why Postcard Marketing Is Your 2025 Power Move

Mar 28 2025 40 mins  
In this powerful episode, Brian sits down with Samantha Heald, VP of Corporate Sales at PostcardMania, to unpack why "investing in direct mail marketing"—especially postcards—could be your smartest growth strategy in 2025. As the economy continues to shift, lawn care and landscaping companies that double down on smart, targeted marketing are the ones pulling ahead. This episod

792. All In This Spring: Big Investments, Bigger Anxiety, and Betting on the Future

Mar 26 2025 26 mins  
This spring, we're going all in. In today’s episode, I open up about the major investments we’re making in our business—new equipment, team expansion, marketing pushes—and the very real anxiety that comes with it. We talk through the fears, the risks, and the weight of hoping these big moves actually pay off. If you're betting on growth this season and feeling that pressure

791. Renewal Strategies That Work: How We’re Locking in Commercial & Residential Clients for 2025!

Mar 24 2025 17 mins  
In this episode, we're breaking down exactly what we're doing to renew both commercial and residential clients for the 2025 season. From follow-up strategies and timing to the scripts and tools we use, you’ll get a behind-the-scenes look at how we lock in repeat business and keep our schedule full. Whether you're a solo operator or running a full crew, these tips will help you se

790. Scaling Smart: Mark Bradley on Growth Through Acquisitions

Mar 21 2025 33 mins  
Today, we’re sharing an exclusive clip from Wednesday night’s LINK Membership call with Mark Bradley, where he breaks down the power of acquisitions to grow your business. Buying accounts, merging with other companies, and strategically expanding can be a game-changer—but it’s got to be done right. Mark shares key insights on what to look for, how to make smart moves, and w

789. The Route Density Playbook: Boost Profits & Efficiency w/ Brian Fullerton

Mar 19 2025 44 mins  
Today, we're diving into the powerful concept of route density and how it became the biggest factor in our lawn care company's profitability and success. Over the years, we've had to refine, trim, and strategically build our routes to create a thriving business. It wasn’t always perfect, but after a decade of fine-tuning, we've optimized our route density to maximize efficiency a

788. The Leanscaper Way: Eliminating Waste & Unlocking More Profit in Your Business

Mar 17 2025 41 mins  
In this episode, we dive into The Leanscaper Way—a strategic approach to increasing efficiency by eliminating waste in your landscaping business. Learn how to identify profit-draining inefficiencies, streamline operations, and maximize productivity without adding extra stress. Whether you're a solo operator or managing a crew, these practical tips will help you unlock more profit

787. Winning Commercial Bids: Start Simple, Upsell Smart!

Mar 14 2025 23 mins  
In this episode, we’re breaking down a winning strategy for bidding on commercial jobs and getting your foot in the door—even if you’re not the lowest bid! Learn how to start with a 'core essentials' package, then upsell additional services to maximize profits. If you’re ready to grow your commercial accounts, this episode is packed with must-know tips! LINK Membership Get

786. Spring Into Action: Your 2025 Lawn Care Season Kickoff & Essential Spring Checklist!

Mar 12 2025 40 mins  
In this episode, we’re diving into everything you need to kick off the 2025 lawn care season strong! From essential spring maintenance tasks to business prep and client outreach, we’ve got your ultimate spring checklist to ensure a smooth and profitable start. Whether you're a seasoned pro or just getting started, this episode will help you stay ahead of the game and maximize y

785. The Best Lawn Care Setup for Pros & Beginners

Mar 10 2025 24 mins  
Today, we're breaking down the top three lawn care setups for your mowers. Whether you're tackling small gated yards, expansive open properties, or anything in between, we've got you covered. Tune in as we break it all down and help you find the perfect setup for your needs! Grab your ISO Tunes here: https://bit.ly/3wzhaI4 LINK Membership Get Brian's Free Newsletter https://www.law