Lets Run Email Marketing

Jul 01 2024 6 ep. 33 mins 1
Lets Run Email Marketing Podcast artwork

Welcome to "Let's Run Email Marketing - The Podcast!" with myself Nick Boddington, and Fraser Sweeney. In this podcast, we delve into the essentials of email marketing. It's not just about sending an emails; we're talk about engagement strategies, automation email, the most effective ways to get your email to convert and much much more!

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Smart Strategies: Optimising Your Workflow with Email Automation

Jul 01 2024 42 mins  
In this episode, Nick and Fraser join us once again to dive into the world of email automation. They break down what automations and flows in emails are, some basic structures you can set up and how to utilise them to make your life easier and your email campaigns more effective. They also talk about email mistakes being used as a marketing tactic and clever strategies for engaging

Email Personalisation: Tailoring Content for Maximum Engagement

Jun 24 2024 25 mins  
Join hosts Nick Boddington and Fraser Sweeney on this episode of "Lets Run Email Marketing" where they dive into creating compelling email campaigns that convert. Building on their previous discussion about crafting irresistible subject lines, Nick and Fraser explore the core elements of high-conversion emails, including persuasive copywriting and eye-catching design. Learn practic

From Boring to Brilliant: How to Write Subject Lines That Work

Jun 17 2024 33 mins  
In today's episode of Lets Run Email Marketing, Nick and Fraser discuss subject lines. They go over what makes a good subject line (and a bad one), some examples from brands they have seen and clients they have worked with and some top tips on how make better subject lines. Whether you're marketing a product, sending a newsletter, or simply aiming for better open rates, mastering s

Lead Nurturing 101: Maximising Impact in the Critical First Weeks!

Mar 26 2024 36 mins  
In episode three of "Let's Run Email Marketing," Nick Bodington and Fraser Sweeney explore effective strategies for nurturing new leads. They discuss the importance of the initial contact through welcome emails and follow-up sequences, focusing on the critical first 10 to 14 days after acquiring a new email subscriber. The hosts also debate the optimal frequency of emails to maximi

Crafting Irresistible Emails: Expert Tips for Effective Personalisation.

Mar 26 2024 39 mins  
In this episode Nick Boddington and Fraser Sweeney delve into email personalisation. They discuss the high return on investment of email marketing and the common mistakes in personalising emails, such as incorrect recipient names. The episode emphasises the importance of quality data collection and offers strategies to make emails feel personal and engaging.

Welcome to the pod

Mar 26 2024 26 mins  
Welcome to "Let's Run Email Marketing - The Podcast!" with myself Nick Boddington, and Fraser Sweeney. In this podcast, we delve into the essentials of email marketing. It's not just about sending an emails; we're talk about engagement strategies, automation email, the most effective ways to get your email to convert and much much more, lets get into it...