Content Marketing School: Strategies for Business Growth, social media marketing, LinkedIn growth, Live broadcasting, AI content creation, and business tips for B2B professionals, consultants, and entrepreneurs

Oct 24 2024 67 ep. 25 mins 10
Content Marketing School: Strategies for Business Growth, social media marketing, LinkedIn growth, Live broadcasting, AI content creation, and business tips for B2B professionals, consultants, and entrepreneurs Podcast artwork

Welcome to Content Marketing School: Strategies for Business Growth where the focus is on content creation and marketing, AI content creation, video recording techniques, social media marketing, Live broadcasting, and LinkedIn growth.___________________ This podcast is designed for B2B professionals, consultants, and entrepreneurs asking these questions:_ How can I get can I use AI to create content?_ How do I get more followers on LinkedIn? _ How can I get comfortable recording videos?_ How can I host a  LinkedIn Live or Audio event?_ How can I build my social media presence? __________________Hi, I'm Annette Richmond, an entrepreneur who has been where you are and is eager to share what I've learned with you. 

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067 - Build Your Brand and Authority Now: Become a Sought After LinkedIn Live Guest

Oct 24 2024 32 mins  
Send us a textMy friend, Gillian Whitney, LinkedIn Live Stream Strategist and Coach, Video Easy Peasy, joined me to discuss how to be a sought-after LinkedIn Live guest. Topics included:🔹How being a guest on LinkedIn Live shows can help you enhance your brand and build authority. 🔹Why it's essential to prep for your guest spot. (Hint: you need to do more than "show up")🔹Ho

066 - Boost Your Business Growth (With A Podcast)

Oct 01 2024 31 mins  
Send us a textRayna Rokicki, Podcast Coach and Producer, Ladies First Digital Media Company, joined me to share some strategies to grow your business by launching a podcast. Topics included:🔹Things to consider before starting a podcast (Hint: Podcasting is not for everyone)🔹Some of the biggest mistakes podcasters make when they launch their podcast.🔹Strategies to grow your

065 - Supercharge Your Content Marketing Now With ChatGPT

Sep 26 2024 29 mins  
Send us a textIsabella Bedoya, Chief Visionary Officer and Cofounder, Infinite Artificial Intelligence, LLC, joined Annette Richmond, Content Marketing Consultant / Podcaster, Black Dog Marketing Strategies, to talk about how to effectively use AI in your content creation and marketing. Topics included:🔹The best way to get started working with AI (Hint. Think of ChatGPT as an as

064 - Developing Your Reputation As A Thought Leader (Share What You Know)

Aug 29 2024 33 mins  
Send us a textMy long-time friend, Hannah Morgan, Job Search Strategist, Career Sherpa, joined me to discuss how thought leadership can elevate your content marketing efforts.Hannah has been sharing content on LinkedIn and publishing a highly-regarded newsletter for 15+ years, it was a treat to have her join me. Topics included:🔹What is thought leadership anyway? Sharing your in

063 - How To Write Your First Book (And Why You Should)

Aug 13 2024 31 mins  
Send us a textWondering if you can (and should) write a book? The answer is, YES!!! In this episode, Michelle B. Griffin, Personal Branding and PR Training, Standout Women, joined me to share tips and techniques to help you make publishing your book a reality. Topics included:🔹Why you should write a book (yes, you do have something to say)🔹How to break writing your book into

062 - Accelerate Trust With Your Prospective Clients (Share Video Content)

Aug 08 2024 12 mins  
Send us a textWhether you like it or not, video isn't going anywhere, Video consumption, across platforms keeps growing. And consumers, your potential clients, say they want to see more video from businesses they support and prefer to learn about products and services through video. In this solo episode, I share various tips on short-form video Including🔹Video formats, and which

061 - Avoid These Virtual Event Mistakes (Tips From An Event Producer)

Aug 06 2024 23 mins  
Send us a textIf you run any type of virtual event this episode is a must listen. After several years of hosting a variety of virtual events, I know that even a LinkedIn Live show or webinar on Zoom can be a challenge. That's why I decided to share some clips of my conversation with Christopher Johnson, Virtual Event Producer and Voiceover Artist, Calm, Clear Communications LLC, pu

060 - 4 Styles of Social Media Video (And How to Use Them In Your Content Mix)

Aug 01 2024 29 mins  
Send us a textVideo is one of the best ways to accelerate the Know, Like, and Trust factor with prospective clients. Not only do they see you and hear what you say, they can see your expressions and body language. This is why adding videos to your content mix is essential. In this episode, I share clips from my guest spot on LinkedIn live coach Gillian Whitney's show. During the sh

059 - Know, Like, and Trust: The Secret Formula for Business Success

Jul 31 2024 10 mins  
Send us a text'People prefer to work with (and hire) those that they know, like, and trust,' is one of those long-time sayings because it's true. That's one of the reasons referrals are so powerful. When someone sends you a referral, they pass some of the know, like, and trust they have with that person, to you. In this solo episode, I share how content creation and marketing are e

058 - Unlock The Secrets To LinkedIn Audio Event Success

Jul 25 2024 35 mins  
Send us a textFelipe Cofino, Director of People & Culture, PRB, joined me to share some tips and techniques he learned hosting several successful, engaging audio events. Topics included🔹The advantages of choosing audio events instead of LinkedIn Lives🔹 Tips to plan and organize panels and guests for audio events🔹Advice for people who want to start hosting audio eventsA