Mastering Tech Growth

Oct 22 2024 39 ep. 69 mins 7
Mastering Tech Growth Podcast artwork

Welcome to Mastering Tech Growth, where we dive deep into the strategies, challenges, and triumphs of scaling tech-driven ventures. Join us as we explore the dynamic world of technology businesses, uncovering the secrets behind successful growth trajectories. Each episode brings you candid conversations with founders and industry experts, sharing invaluable insights, proven tactics, and real-life stories. Whether you're a budding entrepreneur or a seasoned professional, discover the roadmap to navigating the complexities of scaling in the ever-evolving tech landscape.

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Organising Your Own Tech Meetup to Boost Your Community and Career with Keith Harrison

Oct 22 2024 56 mins  
For this episode, Mike is joined by Keith Harrison a seasoned software development leader with 24 years of commercial experience. They discuss the intersection between community building and tech innovation and how it catapults your personal and business growth. Keith explains how to set up your own tech community. Including, securing sponsors attracting high-quality speakers, pri

Consumer Psychology with Nathan Yeung – Tech Product Marketing Consumers Can`t Resist

Oct 15 2024 57 mins  
Mike speaks to Nathan Yeung, a seasoned fractional CMO with a keen interest in using consumer psychology to drive marketing success in the tech industry. Nathan explains how it should inform your marketing strategy and campaigns. Including creating a network effect, building trust, social proof, case studies, repackaging, anchoring, the impact of AI and why so much unethical market

Automation That Works Every Time and Quickly Becomes 2nd Nature with Greg Rog

Oct 08 2024 53 mins  
Mike speaks to Greg Rog a serial entrepreneur and expert in AI-driven automation and streamlining who co-founded easy.tools, easycart, Automation House, and Zencal. His latest innovation, Alice, is an AI assistant that works seamlessly with your apps to simplify tasks—a daily tool Mike uses. Greg explains how Alice solves the automation challenges you are having including, dealin

Start-Up Lessons From Successful Serial Entrepreneur Jothy Rosenberg

Oct 01 2024 75 mins  
Mike speaks to Jothy Rosenberg an incorrigible entrepreneur who has sold 9 of his tech startups for millions of dollars each. In this episode, Jothy explains how he does it and how you can do the same. During this episode, Jothy covers assessing the viability of your idea, how to get the attention of investors and raise funds, honing your pitch, self-financing, building a team, the

Getting Ready to Adapt and Ride The AI Wave of Opportunity with Maarten Ectors

Sep 24 2024 63 mins  
Today, Mike talks with Maarten Ectors, an award-winning innovator in AI, Web3, and next-gen tech, known for launching the world’s first blockchain reinsurance solutions. They discuss the transformative impact of AI on society and the future of work. Including what developers, coders, and technical architects can do to position themselves now to take advantage of the wave of AI in

Your Personal Brand Drives Opportunity – How to Get it Right with Krista Neher

Sep 18 2024 56 mins  
Today, Mike speaks to Krista Neher about the increasingly critical subject of personal branding. Krista is an award-winning digital marketer, bestselling author, social media specialist, speaker, trainer & CEO. Regardless of the tech work you do, how you present yourself makes a huge difference to the opportunities you attract. Your personal brand builds credibility and makes y

Leveraging Content Marketing in An AI World with Joe Pulizzi

Sep 10 2024 55 mins  
Mike speaks to Joe Pulizzi, who is a content marketing guru who is the founder of multiple startups including The Tilt, Content Expo Events, the author of 7 books, and the host of several podcasts. He also runs The Orange Effect Foundation which provides children with consistent speech therapy. Joe explains how he went down the content marketing rabbit hole and how any business can

Feedback is a Gift Embrace It with Adelina Chalmers

Sep 03 2024 62 mins  
Mike speaks with Adelina Chalmers the founder of Geek Whisperers. She helps CTOs, Heads of Engineering, and others to improve team performance. In her 20s, Adelina stopped working in human rights organisations when she realised, she could help people far more by working in tech. Her mission is to transform engineers and their leaders. To do that they both need to know how to give a

Start Up Fundraising Step by Step with Michael Orant

Aug 27 2024 62 mins  
Mike speaks to Michael Orant who is an entrepreneur, fractional CTO and racing driver. Today, they discuss fundraising, covering when to raise funds and how to talk to VCs, what to expect from them and spending the money strategically. To do this, Michael shares several real-world examples. Over the years, he has played a significant role in helping several startups to raise money.

Transitioning into Your First Tech Leadership Role with Robbie Clutton

Aug 20 2024 70 mins  
Mike speaks to Robbie Clutton a fractional CTO, who does pretty much anything engineering-related. Today, they discuss transitioning from being an individual contributor to taking on a leadership role. Looking at how to decide if this is right for you and what you can expect that new role to look like. Robbie also shares some really practical tips to help you to coach, manage and d