Membership Geeks Podcast with Mike Morrison

Apr 14 2025 421 ep. 27 mins 486
Membership Geeks Podcast with Mike Morrison artwork

Join Mike Morrison - founder of the Membership Geeks - for advice, tips and insight on planning, running and growing a successful membership website plus interviews with existing membership owners and industry experts.

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419 - Perils Of People Pleasing As A Membership Owner

Apr 14 2025 11 mins  
In this episode of the Membership Geeks Podcast, I dive into the challenges of people pleasing as a membership site owner. Balancing responsiveness to your community with maintaining the integrity of your membership can be difficult, especially when faced with loud and demanding voices. I explore why it's impossible to make everyone happy and how trying to do so can undermine your

418 - Does My Membership Need its Own Mobile App?

Apr 07 2025 12 mins  
In this episode of the Membership Geeks Podcast, I tackle a common question: Does a membership site need its own mobile app? We dive deep into the reasons why a mobile app might not be necessary for most memberships and explore the cost implications, usage patterns, and potential alternatives. I also discuss scenarios where having an app might actually make sense and share some ins

417 - Even Huge Memberships Make Mistakes. Here Are the Most Common…

Mar 31 2025 20 mins  
In this episode of the Membership Geeks podcast, I reveal a surprising truth: even the largest and most successful membership sites make mistakes. I dive into some of the most common blunders these membership giants are making, gleaned from our membership insider series, where I explore sites like Masterclass.com, Digital Marketer, and more. Join me as I unpack these mistakes, offe

416 - Webinar Marketing for Your Membership with Teresa Heath-Wareing

Mar 18 2025 55 mins  
In this episode of the Membership Geeks Podcast, I’m joined by marketing expert Teresa Heath-Wareing to delve into the strategic use of webinars for driving member sales. We unpack the essential ingredients that make a webinar effective in attracting and converting attendees into paying members. From boosting registration and show-up rates to the nuances of live versus automated

415 - How to Make Key Connections That Benefit Your Membership

Mar 04 2025 17 mins  
In this episode of the Membership Geeks Podcast, I discuss how to make key connections within your industry that can significantly benefit your membership business. Whether you’re looking to bring in guest experts, create joint ventures, or simply expand your network, I share practical tips and strategies for building strong, valuable relationships. Discover how to leverage your

414 - Building a Loyal and Engaged Membership Community with Funk Roberts

Feb 18 2025 48 mins  
In this episode of the Membership Geeks Podcast, I chat with Funk Roberts, the founder of the Over 40 Alpha Brotherhood, about the secrets to building a loyal and engaged membership community. We dive into strategies for fostering engagement, the importance of a transformative journey, and how you can maintain a personal touch even as your community scales. Funk also shares actiona

413 - Click to Cancel Regulations: What Membership Owners Need to Know

Feb 04 2025 15 mins  
In this episode of the Membership Geeks Podcast, I dive into the newly enacted "Click to Cancel" regulations introduced by the Federal Trade Commission in the US. Effective as of January 15, 2025, these regulations mandate that cancelling a subscription must be as easy as signing up. These new rules directly impact online membership businesses, and I'll be discussing what you need

412 - Do’s and Don’ts of Marketing a Membership Website

Jan 21 2025 27 mins  
In this episode of the Membership Geeks Podcast, I dive into the essential do’s and don’ts of marketing a membership website. I share practical tips and advice to help you attract and retain the right members while avoiding common pitfalls. Whether you're new to marketing or looking to refine your current strategies, this episode is packed with insights to set your membership u

411 - How the Online Membership Industry Has Changed in the Last Decade

Jan 07 2025 36 mins  
In this episode, I reflect on how the online membership industry has evolved over the past decade. From the rise of AI to the decline of gimmicky marketing tactics, we'll explore the trends, challenges, and technological advancements that have shaped the world of online memberships over the past 10 yearsMain Questions Addressed:How have membership marketing gimmicks and "founding m

410 - Top 10 Episodes of the Membership Geeks Podcast in 2024

Dec 22 2024 43 mins  
Just like that, another year is over...And what a year 2024 has been!It has certainly been a big year for the Membership Geeks! We hope it’s been a successful and productive year for you and your membership. With only a few days left of 2020, it’s time for our traditional end of year recap show.Listen for our top 10 most popular episodes of the Membership Geeks podcast in