More than a Few Words

Nov 21 2024 999 ep. 10 mins 5
More than a Few Words Podcast artwork

The marketing podcast for business owners who want to grow their brands and their business without breaking the bank. Practical tips, hot trends and simple strategies delivered in brief conversations with business owners and marketing professionals from around the world. Hosted by Lorraine Ball, each episode delivers practical, actionable marketing tips, insights, and strategies tailored for entrepreneurs. Discover expert advice on small business marketing, social media tactics, SEO, and web design. Learn how to harness AI to power your marketing, elevate your email marketing game, and refine your branding efforts. Whether you’re a startup or an established business, More Than a Few Words offers valuable content on defining your ideal client, creating a business plan, and growing your visibility across platforms like LinkedIn, Facebook, and Instagram. Explore innovative and cost-effective marketing ideas that align with your budget, and gain insight into the latest trends in small business marketing. Every episode cuts through the clutter and provides you with the tools you need to succeed. More Than a Few Words is perfect for entrepreneurs and marketers who want to stay ahead in the ever-evolving digital landscape, whether you’re looking for practical tips on email marketing strategies, how to grow your brand presence, or even small business planning. Learn how to market smarter with advice that’s easy to understand and implement, and gain the confidence to make informed decisions that benefit your business. Tune in to engage with expert guests who bring real-world experience and cutting-edge tips to every conversation. Topics covered include: Small Business Marketing Social Media Marketing Tips and Tricks Web Design & SEO Email Marketing Strategies Using AI to Power Your Marketing Branding & Defining Your Target Market Innovative, Cost-Effective Marketing Strategies LinkedIn, Facebook, and Instagram Marketing Business Planning and Small Business Tips Whether you’re struggling with SEO or want to leverage social media platforms like Instagram and LinkedIn to grow your business, this podcast provides the guidance you need to take your marketing efforts to the next level.

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#1086 Start Your Business With One Step | Jeanne Omlor

Nov 21 2024 11 mins  
I had a great conversation about what it really takes to start a business and build it into something successful—even if the odds seem stacked against you. My guest Jeanne Omlor, went from being a 54-year-old single mom in debt to a multi-seven-figure online business owner—all without spending a dime on ads! Key Takeaways: Take the First Step: Instead of getting overwhelmed by

#1085 Build Relationships On LinkedIn

Nov 19 2024 11 mins  
Let’s face it, people buy from people, and those connections don’t just happen by magic. When it comes down to closing, people buy from people. So before you can make a sale, you almost always need a relationship. In B2B sales one of the best places to build that relationship is on LinkedIn. Relationship pro, Janice has some seriously smart (and surprisingly simple) strategies

#1084 - A Little Feedback, Please

Nov 17 2024 1 mins  
I've been podcasting for 15 years. And in the early days of the show, I experimented with a lot of different formats.. But I have to admit over the last few years, I've kind of fallen into a rut. And when I look at my listener data, it shows. So it's time to shake it up a little bit with feedback from you. What would you like to hear? What would get you excited about another episod

#1083 Take Your Advertising Outdoors | Charlie Riley

Nov 14 2024 12 mins  
Many small business owners might think that outdoor ads are only for big brands or political campaigns with massive budgets, but Charlie breaks down how businesses of all sizes can benefit from this often-overlooked channel. We talked about the creative flexibility of outdoor advertising—it’s not just billboards! From wrapping cars to printing ads on pizza boxes, the opportunit

#1082 Bring a Little Personality to Your Business

Nov 12 2024 11 mins  
I have often been told that I have a strong personality and it kind of came through in my business but I never really thought about the fact that all businesses have personality. Guest Naomi Gora talks about the importance of including ourselves in our business strategy. So many business schools teach us to get to know our ideal customers and competitors but none that I’ve seen s

#1081 Who are Your Best Three Clients?

Nov 10 2024 1 mins  
If you've been in business for any length of time, what I want you to do is answer a simple question. If you could only work with three clients, who would it be? Go back, look at all of the companies that you've worked with, all the people you've worked with, and pick your top three. It's not easy because there might be lots of favorites. When you narrow it down and you identify th

#1080 Build Your Business With a Retreat | Michele Parad

Nov 07 2024 11 mins  
Everybody loves a getaway, and retreats offer the perfect opportunity to renew, refresh, and learn something new. But what if you're a coach or consultant looking to host a retreat? How do you package your knowledge and skills into a transformative experience that draws in your ideal clients? Michelle Perad, an intuitive guide, consultant, and founder of Multi-Dimensional Leaders (

#1079 Create Copy that Converts Prospects to Customers | Lewis Dalton

Nov 05 2024 11 mins  
In this encore episode I sat down with Lewis Dalton, a copywriting pro and co-founder of Pine, to dig into the magic behind writing copy that actually converts. Lewis shares some fantastic, down-to-earth advice about finding the sweet spot between short-term and long-term benefits in your messaging, how to blend emotion and logic to really hook your audience, and why getting specif

#1078 LinkedIn Junkie

Nov 03 2024 2 mins  
I am a LinkedIn junkie, but unlike people with other addictions, I'm not looking for a 12-step program to cure me of my habit because I think LinkedIn is healthy for my business. Instead, what I've done is developed a six-step process that allows me to simplify content creation and improve the quality of the content I'm creating. The six steps are easy. Define your objective. Figur

#1077 Holiday Marketing | Caroline Balinska

Oct 31 2024 10 mins  
This time of year, we always start thinking about the holidays and holiday marketing. That's why I was so excited to chat with Caroline Balinska on holiday marketing. Here are 5 key points from my conversation with Caroline Plan in advance: One of the biggest mistakes businesses make is not planning holiday campaigns early enough. Starting at least three months in advance to set u