Pattern Shift

Nov 11 2024 91 ep. 45 mins 35
Pattern Shift Podcast artwork

Hi! My name is Saskia de Feijter and welcome to the Pattern Shift podcast. In this podcast, I support overwhelmed small business owners in the fiber and needlecraft industry, helping them set up and organize their businesses for growth and personal well-being. Together, we can be a force for good and a counterbalance to fast fashion, helping makers craft garments and accessories slowly and more sustainably. You can be part of that change and make a profit in the process.

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#89 - Is the Fiber Advent Craze Worth It for Small Businesses?

Nov 11 2024 25 mins  
Send me a Text Message. In this episode, we explore the enchanting yet complex world of fiber advent calendars. These holiday treasures bring joy and nostalgia to makers, but they also pose challenges for small fiber businesses creating them. We discuss the potential for overconsumption among buyers and the heavy production burden on sellers, all while asking: Is the excitement wor

#88 - From Trachtenjakke to Ski Pants: Making what you need AND want

Oct 24 2024 49 mins  
Send me a Text Message. Autumn's gentle embrace brings both warmth and wistfulness, a duality that mirrors the journey through age and identity. As the leaves change, so too does our perspective on self-image and creativity. Join me as I share my personal reflections on maintaining authenticity while confronting societal norms. From reconsidering bold hair colors of my younger days

#87 - Wundersie's Impact: Eco-Friendly Creations and Market Transformation with Anna Allers

Oct 10 2024 60 mins  
Send me a Text Message. Ever wondered how a small business can disrupt an entire market? Anna pulls back the curtain on how Wundersie is shaking up the knitting accessory scene with sustainable products, including eco-friendly needle cases made from vegan "leather paper." Her personal brand on Instagram is a vibrant showcase of these unique creations and a lesson in conscious consu

#85 - From Full InstaGram Breakup to Reconnection - Pt 1. The Experiment

Jul 04 2024 46 mins  
Send me a Text Message. In this episode, I delve into my personal journey with social media, particularly Instagram.This is the first of a two part episode that introduces my reasons for leaving InstaGram, my reasons for coming back and my conclusions after 7 months.I discuss my decision to step away from the platform two years ago due to its impact on my health and well-being. I'v

#86 - From Full InstaGram Breakup to Reconnection - Pt 2. The Execution

Jun 27 2024 48 mins  
Send me a Text Message. What if taking a break from Instagram could actually transform your business strategy? Join me as I share my personal journey of stepping away from Instagram for two years, only to return with a strategic vision and a clear purpose. SUMMARYIn this episode, I discuss my experiences with Instagram as a marketing tool for my business. I emphasize the importance

#84 - Learning by Doing: Insights and Stories from Textile Entrepreneurs at Berlin's Wedding Wool Weekend

Jun 06 2024 70 mins  
Send me a Text Message. Can you imagine turning your passion for textiles into a thriving business? On this episode of the Pattern Shift podcast, we transport you to the lively Wedding Wool Weekend festival in Berlin’s Wedding neighborhood. Joined by my friend Angela, we had the pleasure of talking with several brilliant textile business owners. Thanks to Ruta from Wollen Berlin,

#83 - Practical Exercises for Better and Holistic Time Management

May 23 2024 32 mins  
Send me a Text Message. Hey everyone, Ever feel like your day is a whirlwind and you wonder where all your time went by bedtime? In this episode, we're diving into the secrets of mastering your time with a holistic approach. Reflecting on my journey running an indie yarn shop, I realized the chaos of constant busy work and the importance of focused, mindful time management.I'll wal

#82 - Casually chatting about travel, craft projects and current obsessions

May 09 2024 60 mins  
Send me a Text Message. I'll discuss balancing my craft business, personal health, and self-care. Venturing into video podcasting deepens my audience connection. COVID-19 reminded me to prioritize health over productivity. Crafting remains a source of relaxation and creativity amidst running a small business. I emphasize sustainable crafting and integrating it into my marketing. Jo

#81 - You Need a Mindset Shift! - Let’s Talk Change, Comfort Zones and Taking Action

Apr 11 2024 26 mins  
Send me a Text Message. I have been running the Business Circle for a few years now and one topic stood out in the most recent Wins + Woes meeting. From this I feel the need to emphasize the importance of a mindset shift. So we talk about why a mindset shift is necessary to encourage you to get out of your comfort zone while still taking care of yourself. Because… if you don’t

#80 - Sewing the Seeds of Love - Set Business Goals to Match Your Values

Mar 29 2024 31 mins  
Send me a Text Message. In this episode, I discuss the importance of goal setting for creative entrepreneurship. Drawing parallels between goal setting and preparing soil for a garden, I emphasize the need for alignment with personal values and decision-making to drive business success.I introduce a step-by-step approach to goal setting, starting with personal goals before transiti