Podcast Archives - Food Truck Empire

Sep 30 2024 10 ep. 25 mins 53

Podcast Archives - Food Truck Empire artwork

Interview with food business entrepreneurs of all kinds: restauranteurs, food truck owners, caterers, and food innovators. New episodes published weekly. Learn how to start your own profitable food business at FoodTruckEmpire.com.

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How To Create a Unique & Profitable Menu for a Food Truck

Sep 30 2024 33 mins

In the second installment of our food truck case study series, we continue to follow Anthony Salvagno, the mastermind behind S’wich It Up, as he navigates the challenging process of building a food truck business from scratch. This time, Salvagno shares how he developed a one-of-a-kind menu for his sandwich truck—one that has roots in childhood favorites but is refined for

4 Unique Ways This Food Truck Owner Funded His Business

Sep 30 2024 19 mins

In the third installment of our series, we sit down with Anthony Salvagno, the entrepreneurial mind behind S’wich It Up, to discuss the creative mix of funding sources he used to bring his food truck dream to life. Like many food truck owners, Salvagno didn’t have a one-size-fits-all solution to financing. Instead, he pieced together funds from personal savings, a business

How to Transform Your Menu Into a Grocery Store Product

Sep 24 2024 34 mins

Turning a popular food truck or restaurant menu item into a grocery store product can be an exciting way to expand your business and increase revenue. Stephanie Ganz, who has helped brands like Pizza Tonight do just that, shared her process and insights for successfully launching a packaged food product in grocery stores. Here are the key steps and expert tips she provided during o

How Sameer Siddiqui Started a Pakistani Food Truck

Sep 16 2024 32 mins

When Sameer Siddiqui decided to launch RickShaw Stop, a Pakistani food truck in San Antonio, he didn’t rush into the venture on a whim. He made sure every detail was thought out, every stone turned over, and every possible mistake had a contingency plan. “If you don’t do your homework, you’re setting yourself up for failure,” Siddiqui says with a calm intensity, the kind

Part-time to Full-time on a Food Truck in Only 12 Months

Sep 15 2024 26 mins

If Gene Simmons had a school of marketing, Marty Richie would be the star professor. The owner of Motley Crews Heavy Metal Grill knows a thing or two about catching people’s attention. “The secret to success is to offend the greatest number of people,” Richie says with a grin, quoting Simmons. But it’s not just the loud graphics and heavy metal branding that pull customers

Food Trucks vs Food Carts: Which One Is Better for You?

Sep 12 2024 19 mins

When it comes to mobile food businesses, Scott Ross has seen it all. As the owner of Ross RV’s and Food Carts, he’s spent years building both food trucks and food carts, giving him a unique perspective on the pros and cons of each. “It’s not a one-size-fits-all decision,” Ross says, “What’s right for one operator might be a nightmare for another.” The Case for Food

How a Hot Dog Stand Saved My Life with Ben Wilson

Sep 12 2024 20 mins

Ben Wilson, the man behind LearnHotDogs.com, is known for his no-nonsense approach to entrepreneurship through street food vending. His hot dog cart story isn’t just about slinging dogs—it’s about survival. “It saved my life, literally,” Wilson says. His book, How Hot Dog Carts Saved My Life, details his personal rise from financial hardship to entrepreneurial success, sh

Serve Faster, Sell More: Speed Tips for Food Truck Owners

Sep 09 2024 36 mins

In this exclusive interview, Mark Hamilton breaks down the key to running a profitable food truck: speed. “Serving food faster isn’t just about efficiency—it’s about making more money and keeping customers happy,” says Hamilton. He knows firsthand that the faster you can get food in customers’ hands, the more orders you can serve, and the more likely they’

Linda Jo Kushner Raised $20,265 for a Food Truck on KickStarter

Aug 28 2024 15 mins

In this Food Truck Empire exclusive, Linda Jo Kushner of Linda’s Luncheonette opens up about how she successfully raised $20,265 on Kickstarter to bring her dream of owning a food truck to life. Linda’s story is a testament to the power of personal connection and grassroots marketing. For those unfamiliar with the website, KickStarter is a crowdsourcing website that allows

Never Pay for a Certificate of Insurance for a Food Truck & Other Tips

Aug 25 2024 16 mins

Odds are insurance isn’t a topic that is top of mind for you as a food truck owner… until you actually need to use it. In episode of the podcast we speak with Jonathan Rausch, an insurance agent in Florida that specializes in insuring food trucks. To date, he’s helped over 50 trucks protect their investments with insurance coverage. In this FTE exclusive, Rausch s