The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

Nov 19 2024 335 ep. 27 mins 285
The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast) artwork

Welcome to the Mindful Marketing Podcast (formerly the Savvy Social Podcast) with your host, Andréa Jones. Tune in every week as we redefine marketing playbooks to break free from what we should do so that we can scroll less, connect more, and grow together.

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The Future of Social Media and Marketing: What to Expect in 2025

Nov 19 2024 28 mins  
What's next for social media? In this episode, I’m pulling out my crystal ball to share my predictions for 2025. I’m talking about how to use AI more effectively, why community is an ecosystem (not just a single platform), and how algorithms are prioritizing share-worthy content. Plus, I dive into the importance of reputation in marketing and how it’s shaping the way we conn

Creating Community-Driven Events with Kristina Bartold

Nov 12 2024 37 mins  
Ever wondered what it takes to plan and sell out an incredible live event? In this episode, I sit down with Kristina Bartold, event marketing pro and co-founder of High Vibe Women, to talk all things event planning, building authentic community, and creating a meaningful attendee experience. We discuss what goes into crafting an event that people actually want to attend, why intent

Social Media CPR with Peg Fitzpatrick

Nov 04 2024 38 mins  
Ever feel like your social media could use a reset? Or maybe you’re stuck in the cycle of creating the same kind of content week after week? In this episode, I sit down with social media strategist Peg Fitzpatrick to explore practical ways to breathe new life into your channels. Together, we dive deep into how to give your social channels the CPR they need, especially if you're

Grow Your Email List with Free and Paid Bundles with Kate Doster

Oct 29 2024 44 mins  
Ever thought about creating a bundle but felt overwhelmed by all the moving parts? Or maybe you’re just wondering if it’s even worth the effort? You’re definitely not alone. In this episode, I sit down with the ever-fabulous Kate Doster, who’s practically a bundle guru. We spill the beans on why having a dedicated domain can give your bundle that extra “wow” factor and

Dark Social: What is it + How it’s Affecting Your Business

Oct 22 2024 24 mins  
Let’s talk about the mysterious world of dark social—and no, it’s not some secret, underground social network (though that sounds way cooler than it actually is). It’s the stuff happening in the background, like when someone texts your TikTok video to their friend or shares your latest blog post in a DM. As a business owner, this is big because it means not all engagement i

Breaking the Mold in Branding with Chloé Nwangwu

Oct 15 2024 40 mins  
Ever feel like your brand is just blending into the background? Or like you’re stuck under some kind of invisibility cloak (but not the cool kind from Harry Potter)? Well, good news—Chloé Nwangwu is here to help you break out of that! In this episode, we’re diving into why it’s time to stop calling yourself “underrepresented” and start seeing yourself as underrecognize

Growing a Newsletter Without Social Media: Building Sustainable Success with Jessica Lackey

Oct 08 2024 40 mins  
Ready to build your email list without becoming glued to Instagram? (Yes, it’s possible!) In this episode, I chat with business strategist and systems guru Jessica Lackey about how she grew her newsletter without the social media hustle. Yep, you heard that right—no reels, no hashtags, just a beautifully crafted newsletter that people actually want to read. 😱 Tune in for: H

Marketing Your Business During an Election Year with Josephine Agrawal & Megan Griffith

Oct 01 2024 47 mins  
Social media during election season? Yeah, it's a lot, right? 🙃 If you’re feeling a little overwhelmed, you’re definitely not alone. In this episode, I chat with Megan Griffith and Josephine Agrawal about how businesses can keep things real without getting totally swept up in the political madness. Ever wondered if your brand should speak up on social issues? Or if it’s co

The No-Nonsense Guide to Pitching Yourself for Podcasts with Mai-kee Tsang, Brittney Lynn & Angie Trueblood

Sep 24 2024 53 mins  
Ever wondered how to make your podcast pitches actually stand out? Or maybe you're kinda stuck on where that line is between sharing your story and, well, not coming off as a walking ad? In this episode, I’m hanging out with podcast pros Angie Trueblood, Mai-kee Tsang, and Brittney Lynn, as we dive deep into the world of pitching yourself for podcasts. We’re talking everything�

Blogging Isn’t Dead—Here’s How to Make It Work for Your Business with KP & Jessie from Inkpot Creative

Sep 17 2024 44 mins  
Is blogging dead? I saw this question floating around Threads recently, and honestly... why are people still asking this? Of course, blogging isn’t dead! But if you’ve been scratching your head wondering if it’s still a good way to grow your biz, drive traffic, and snag some new leads, then you’re in the right place. Today, I’m chatting with KP and Jessie from Inkpot Crea