The SaaSiest Podcast

Oct 29 2024 162 ep. 47 mins 10
The SaaSiest Podcast artwork

Do you want to know what the secret sauce is of the most successful SaaS companies? This show follows founders and leaders of the most prominent European SaaS companies on their way to global success. Learn from their GoTo-Market strategies, how they scale, build winning teams and great products. If you are a SaaS founder or leader looking for tips and tricks from the best in class founders and companies then this is a show for you. Direct, informal and to-the-point discussions with a great level of hands-on advice for the listeners. The show is brought to you by two experienced SaaS professionals, Daniel Nackovski, and Thomas Sjöberg, founders of SaaSiest !

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162. Birte Steen, Fractional CRO, Centra - The unstoppable formula to drive scalability and growth in SaaS

Oct 29 2024 51 mins  
In our latest episode, we’re joined by Birte Sten, the CRO at Centra and industry leader in SaaS. From her early days as a competitive swimmer to leading high-impact sales teams, Birte shares how she’s used a structured, factory mindset to drive scalability and growth in the SaaS space. She dives deep into building a sustainable go-to-market strategy, customer retention, and en

161. Saahil Karkera, Vice President of Customer Success, Oaky - Here is how CS teams can make the most of the whitespace opportunity!

Oct 22 2024 46 mins  
In this episode, we had an insightful conversation with Saahil Karkera, VP of Customer Success at Oaky, to explore how customer success is evolving into a critical driver of growth and efficiency in the travel tech space. Saahil dives into his approach to building high-performing CS teams, with a focus on strategic initiatives that go beyond the day-to-day tasks of customer managem

160. Chris Cunningham, Founding Member & Head of Social Marketing, ClickUp - How to win the the SaaS Attention Economy!

Oct 15 2024 59 mins  
In our latest episode of the SaaSiest podcast, Chris Cunningham, Founding Member & Head of Social Marketing, ClickUp, shares how you need to adapt your communication on Social Media to meet the needs of a demanding audience, in times when there is an abundance of information and competitors all fighting for the same attention and budgets. Chris discusses the evolution of ClickU

159. Gauri Chawla, SVP, Global Alliances Stibo Systems - Building Effective Partner Ecosystems for Growth

Oct 09 2024 32 mins  
In our latest episode, Gauri Chawla dives into the pivotal role that partnerships play in fueling revenue growth for B2B SaaS companies. She shares insights on building structured partner ecosystems, ensuring marketing alignment, and maintaining strong communication. Whether you’re just starting to explore partnerships or looking to enhance your existing programs, this episode of

158. Gabriela Warren, CMO, Puzzel - The Evolving Role of a CMO in Tech

Oct 01 2024 50 mins  
In our latest episode of the SaaSiest podcast, Gabriela Warren, CMO of Puzzel, shares her journey from political science to leading marketing in tech. She emphasizes the importance of seeing beyond marketing metrics, stressing that CMOs must listen, learn, and understand team dynamics to drive success. Gabriela discusses her quick wins in the role, the challenges of managing both u

157. Gökçe Ceylan, Principal, Oxx - Decoding SaaS Success: Applying Math to Drive Strategy!

Sep 23 2024 44 mins  
In this episode, we speak with Gökçe Ceylan, Principal, Oxx, the specialist SaaS investor. The firm's strategy is built around the concept of “Go-To-Market Fit”, developing a structure for thinking about how to build a repeatable, sustainable growth engine that accelerates and propels the growth of SaaS companies. We talked with Gökçe about how you can apply math, to more a

156. Adam Robinson, CEO, Retention.com & RB2B - How shall a CEO build a personal brand that drives business revenue!

Sep 17 2024 62 mins  
In this episode, we speak with Adam Robinson, CEO, Retention.com & RB2B , 20m+ in combined ARR and growing at a fast rate, fueled by a strong founder brand!We talked with Adam about how he has built a personal brand as a CEO that benefits the business! In just 2 years he's gone from limited presence to being one of the most heard voices in B2B SaaS leadership with 100k follower

155. Anthony Roux, Head of Product Developer Platform, Miro - How do you build a Developer Platform and Ecosystem around your core product?

Sep 10 2024 73 mins  
In this episode, we speak with Anthony Roux, Head of Product Developer Platform at Miro, the AI-powered visual workspace that brings teams together to collaborate and make faster decisions, with over 500M in ARR and millions of users all over the world! We talked with Anthony about what it takes to build a Developer Platform around your core product and how to acquire, enable, and

154. Johan van Mil, Co-Founder & Managing Partner, Peak - What does it take to raise capital today for an early stage SaaS?

Sep 03 2024 47 mins  
In this episode, we chat with Johan van Mil, Co-Founder and managing partner at Peak, a venture firm specializing in seed and pre-seed investments in software companies and marketplaces. Johan shares insights from his journey as an entrepreneur and investor, diving into what makes Peak’s investment strategy unique. We discuss the approach to evaluating seed investments, including

153. Kevin Goeminne, CEO, CHILI publish - How to win the Fortune 500 game!

Aug 27 2024 54 mins  
In this episode, we speak with Kevin Goeminne, CEO of CHILI Publish, an AI-powered creative platform that integrates into your MarTech stack to help brands and agencies create designs at scale with reduced operational costs.We talked with Kevin about what it takes to win the business and trust of Fortune 500 companies, from the process of getting in front of them, winning and final