#118: The Silent PLG Killers: Why Smart Founders Fail at Product-Led Growth - Wes Bush
Nov 15 2024
64 mins
Wes Bush is CEO of ProductLed, a coaching and education company that has helped almost 500 serious SaaS founders to succeed with product-led growth strategies, tactics, and execution. These include freemium products and free trials, where the product itself creates the awareness, engagement, and enthusiasm to buy before any human intervention (aka “the required sales demo”). We